# Launch to Win — full text > Package a product once, then submit it to 45+ startup directories with copy-ready fields, a Chrome autofill extension, or an AI agent through WebMCP. Built for makers, studios and agencies with more than one product to launch. Site: https://launchto.win/ Short index: https://launchto.win/llms.txt Generated: 2026-09-10T11:32:14Z --- # What Launch to Win is Launch to Win is a launch-distribution tool for people who ship software, especially people who ship more than one product. The unit of work is the launch package: one complete, reusable description of a product containing its name, tagline, short, medium and long descriptions, logo, screenshots, pricing model and price, categories, keywords, the products it is an alternative to, platforms, launch date, maker details and every link. A maker builds a package by pasting a product URL (the site is scraped and a draft is written), finishes it in the package editor (a completeness score shows what is missing and character counts are checked against every directory's limits), then submits it to startup directories three ways: 1. Copy-ready fields: each directory page shows every package field trimmed to that directory's limits, one click to copy. 2. Chrome extension: on a directory's submission page, one click fills text fields, dropdowns and file uploads from the package. Forms the extension has never seen are mapped by AI and the mapping is shared with all users. Available on every plan. 3. WebMCP: when signed in on the Maker or Shipaholic plan, launchto.win registers tools with document.modelContext (list-packages, get-package, create-package) so an in-browser AI agent can read the package and fill forms itself. Full reference: https://launchto.win/webmcp/docs In all three cases the maker reviews and presses submit. Launch to Win does not submit on the maker's behalf, because nearly every directory requires the maker's own account and a human review. A submission dashboard tracks, per package and per directory, what has been submitted and what is live. Every directory in the list (45 at the time of generation) has been submitted to with a real product and rated from Terrible to Excellent, with a one-paragraph review of the signup flow, form, image requirements, queue length and upsell behaviour. ## Questions before you start **What is a directory submission tool?** Software that takes one description of your product and gets it listed on many startup directories without retyping it. Launch to Win does it with a launch package: name, tagline, descriptions at every length, logo, screenshots, pricing, categories and links, entered once, then pushed into each directory's form with copy-ready fields, a Chrome autofill extension, or an AI agent through WebMCP. **Which startup directories can I submit to?** 45 and counting, from Product Hunt, Uneed and Peerlist to AlternativeTo, SaaSHub and the AI tool directories. Every one has been submitted to with a real product and rated honestly, so you can skip the ones that waste an afternoon. The full list is at /directories. **Does Launch to Win submit on my behalf?** No. The extension or your agent fills the form, you review it and press submit. Almost every directory requires your own account and a human review, so a listing you control is worth more than one a service posted for you. A submission log tracks what went where and what is live. **Is there a free plan?** Yes. Free covers one launch package with Chrome autofill and copy-ready fields for five directories. Maker ($19/month) covers five packages and every directory; Shipaholic ($49/month) is unlimited and adds WebMCP for AI agents. **Is it built for one product or many?** Many. One package per product, the same submission process for each, and a dashboard that shows every product's listings side by side. It works fine for a single launch, but it was built for makers, studios and agencies who launch something every month. # Plans ## Free — Free Package one project and autofill it anywhere. - 1 launch package - AI-prefill from your URL - Chrome extension autofill - Copy-ready fields for up to 5 directories - Submission tracking dashboard ## Maker — $19 per month, excluding VAT Five packages, every directory, and your AI agent plugged in. - 5 launch packages - Copy-ready fields for every directory - AI form mapping for new directories - WebMCP support — let your AI agent drive your launches - Downloadable press assets in every size ## Shipaholic — $49 per month, excluding VAT For makers who launch more than they sleep. - Everything in Maker - Unlimited launch packages - One-click submissions — semi-automated, you stay in control - Priority support ## Maker, paid once — $249 one time, excluding VAT The alternative to subscribing. One payment buys Maker's entitlements for as long as Launch to Win runs: nothing renews and no card stays on file. About 13 months of Maker paid up front. Shipaholic is subscription only. Pricing page: https://launchto.win/pricing ## Plan comparison ### Packages - Launch packages: Free 1; Maker 5; Shipaholic Unlimited - AI-drafted package from your URL: Free yes; Maker yes; Shipaholic yes - Completeness score and per-directory character limits: Free yes; Maker yes; Shipaholic yes - Press assets in every size: Free no; Maker yes; Shipaholic yes ### Submitting - Copy-ready fields: Free 5 directories per package; Maker Every directory; Shipaholic Every directory - Chrome extension autofill: Free yes; Maker yes; Shipaholic yes - AI form mapping for new directories: Free no; Maker yes; Shipaholic yes - WebMCP for your AI agent: Free no; Maker yes; Shipaholic yes - One-click semi-automated submissions: Free no; Maker no; Shipaholic yes ### Tracking and support - Submission tracking dashboard: Free yes; Maker yes; Shipaholic yes - Support: Free Email; Maker Email; Shipaholic Priority ### Billing - Price: Free Free; Maker $19 per month, excl. VAT; Shipaholic $49 per month, excl. VAT - Commitment: Free None; Maker Monthly, cancel anytime; Shipaholic Monthly, cancel anytime - Pay once instead: Free no; Maker $249 one time, yours for good; Shipaholic no ## Pricing FAQ **Is the Free plan really free?** Yes. Free gives you one launch package, AI prefill from your URL, the Chrome extension, copy-ready fields for 5 directories and the submission dashboard. No credit card, no trial clock. **What counts as a launch package?** One package per product: name, tagline, descriptions at every length, logo, screenshots, pricing, categories and links. Free covers 1 package, Maker 5, Shipaholic unlimited. Submitting the same package to fifty directories still counts as one package. **What is the difference between Maker and Shipaholic?** Maker lifts the directory cap, adds WebMCP so your AI agent can read your packages, AI form mapping for directories we have not seen yet, and press assets in every size. Shipaholic adds unlimited packages, one-click semi-automated submissions where a directory allows it, and priority support. **What are one-click semi-automated submissions?** On Shipaholic, tick a directory and we fill and file the submission for you where the directory's form allows it, then email you the result. Directories that require your own account or a manual review still go through the extension or copy-ready fields. You stay in control either way. **Do you charge per directory or per submission?** No. Submit every package to every directory as often as you like. Some directories charge their own listing or fast-track fees; those are paid to the directory, not to us. **Can I switch or cancel my plan?** Upgrade from the billing page and the new limits apply immediately. Cancel any time and you are back on Free right away. Every package stays editable; new ones are capped at 1 until you upgrade again. **Can I pay once instead of subscribing?** Yes. If you would rather not have another subscription, pay $249 once and keep Maker for as long as Launch to Win runs: 5 packages, every directory and WebMCP, with no renewals and no card on file. That is about 13 months of Maker up front. Shipaholic stays a subscription because its semi-automated submissions cost us per launch. **Is VAT included?** Prices are in USD and exclude VAT. Where VAT applies to your country it is added at checkout and shown on your invoice. **Do you submit to directories on my behalf?** Not by default. Nearly every directory wants your own account and a human review, so we make each submission fast rather than automatic: copy-ready fields, Chrome autofill, or your AI agent through WebMCP. Only Shipaholic's semi-automated submissions file forms for you, and only where a directory allows it. --- # WebMCP for AI agents URL: https://launchto.win/webmcp/docs Overview page: https://launchto.win/webmcp Updated: 2026-09-09. Specification: https://webmachinelearning.github.io/webmcp/ What WebMCP is, plus the reference for Launch to Win's tools: enabling it in Chrome and Edge, verifying registration, every tool's schema, errors and prompts. ## What is WebMCP WebMCP is a proposed web standard from the W3C Web Machine Learning community group that lets a web page register tools for AI agents with document.modelContext. A tool is a named JavaScript function with a description and a JSON input schema; an agent running in the browser lists the tools, reads the schemas and calls them in the page with the signed-in user's own session. It is the web-page side of the Model Context Protocol: the same tool shape MCP uses between a model and a server, but running in the page, so the agent needs no API key, no separate server and no scraped DOM. ## How it works When a user is signed in on the Maker or Shipaholic plan, every page on launchto.win registers the tools below with document.modelContext (navigator.modelContext is tried as a fallback for older builds). Tools run in the page with the user's own session and CSRF token, so an agent can only do what the user could do, and only on launchto.win. Each tool result is an MCP tool result: a content array with one text item holding the JSON body, and isError set when the HTTP status was not 2xx. ## Browser support - Chrome 149+: Origin trial. Origin trial on launchto.win. For local builds, enable the testing flag and restart. - Edge 150+: Origin trial. Same engine and same origin trial as Chrome. - Brave: Experimental. Experimental support inside Leo, Brave's built-in assistant. - ChatGPT desktop: Experimental. Reported as supporting WebMCP tools when browsing a page. - Firefox: Under review. Standards position under review, no implementation. - Safari: Under review. Standards position under review, no implementation. Local Chrome or Edge builds without the origin trial: enable chrome://flags/#enable-webmcp-testing and restart the browser. ## Verify the tools are registered Run in the browser console on any launchto.win page while signed in on an eligible plan: (await (document.modelContext ?? navigator.modelContext).getTools()).map(t => t.name) Expected: list-packages, get-package, create-package. ## Tools ### list-packages List the signed-in user's launch packages on Launch to Win, with slug, tagline, completeness percentage, and whether another package can be created on the current plan. Endpoint: GET /webmcp/packages Returns: A JSON object with the packages (name, slug, url, tagline, completeness, created_at), the count, the plan's package limit and a can_create_package flag. Example input: {} Input: none. ### get-package Fetch the full launch package document for one of the user's packages: name, descriptions in three lengths, pricing, categories, keywords, platforms, maker info, social links, logo and screenshot URLs. Endpoint: GET /webmcp/packages/{slug} Returns: The package document (schema_version 1.0), the same JSON the Chrome extension consumes. See the package document section for every field. Example input: {"slug":"acme-analytics"} Input fields: - slug (string, required): The package slug, as returned by list-packages. ### create-package Create a new launch package for the signed-in user. Only name is required — when a url is given, Launch to Win enriches the package (metadata, logo, socials) in the background. Returns the created package document. Endpoint: POST /webmcp/packages Returns: The created package document with HTTP 201. Enrichment from the URL runs in the background, so descriptions, logo and screenshots fill in over the following minute. Example input: {"name":"Acme Analytics","url":"https://acme.example","tagline":"Product analytics for indie SaaS","pricing_model":"freemium","platforms":["web","api"]} Input fields: - name (string, required): Product name (2–100 characters). - url (string): Product website URL; triggers background enrichment. - tagline (string): One-line pitch. - description (string): Long description (up to 1000 characters). - description_short (string): Short pitch (up to 200 characters). - description_medium (string): Medium pitch (up to 600 characters). - keywords (string): Comma-separated keywords. - contact_email (string): Contact email shown to directories that ask for one. - alternative_to (string): Established product this is an alternative to. - maker_name (string): Name of the maker or team. - maker_bio (string): One or two sentences about the maker. - launch_date (string): ISO 8601 date (YYYY-MM-DD). - pricing_model (string (free, freemium, subscription, one_time, lifetime, paid, contact)): Pricing model. - price_amount (number): Price in the given currency, e.g. 19. - price_currency (string): Currency code, e.g. USD. - price_period (string): Billing period, e.g. month or year. - platforms (array of string (web, ios, android, mac, windows, linux, cli, api, chrome, browser-extension)): Platform slugs: web, ios, android, mac, windows, linux, cli, api, chrome, browser-extension. - twitter_url (string): X / Twitter profile URL. - github_url (string): GitHub repository or organisation URL. - linkedin_url (string): LinkedIn page URL. - facebook_url (string): Facebook page URL. - instagram_url (string): Instagram profile URL. - youtube_url (string): YouTube channel URL. ## Package document get-package and create-package return the package document, schema_version 1.0, the same JSON the Chrome extension consumes. - schema_version: Document version, currently 1.0. Bumped only for breaking changes. - name, slug, url: Product name, the slug used by get-package, and the product URL. - tagline: One line, the shortest pitch. - descriptions.short / medium / long: Copy at three lengths (about 200, 600 and 1000 characters). Each falls back to the next available length, so none is ever empty when the package has any description. - logo, screenshots: Absolute URLs served by launchto.win. Fetch them with the user's session to attach to file inputs. - categories, keywords: Category names and a list of keywords. - pricing: model (one of the pricing_model values), amount, currency, period and a ready-made display string. - platforms: Platform slugs from the same list create-package accepts. - launch_date: ISO 8601 date or absent. - maker: name and bio; name falls back to the account's display name. - alternative_to: The established product this competes with. - links: Only the social links that are set: twitter, github, linkedin, facebook, instagram, youtube. - generated_at: When the document was built. ## Errors - HTTP 401 (list-packages, get-package, create-package): The session expired since the tools were registered. Body: { "error": "Not signed in. Sign in to launchto.win in this browser and try again." } - HTTP 403 (list-packages, get-package, create-package): Signed in on a plan without WebMCP. Body: { "error": "WebMCP access requires the Maker or Shipaholic plan. See https://launchto.win/pricing." } - HTTP 403 (create-package): The plan's package limit is reached. Body: { "error": "You've reached the package limit on the Maker plan. Upgrade at https://launchto.win/pricing to create more packages." } - HTTP 404 (get-package): No package with that slug belongs to the signed-in user. Body: { "error": "Package not found" } - HTTP 422 (create-package): A field fails validation. Body: { "error": "Package could not be created", "details": ["Name is too short (minimum is 2 characters)"] } - HTTP 422 (create-package): pricing_model is not one of the allowed values. Body: { "error": "'donationware' is not a valid pricing_model", "valid_pricing_models": ["free", "freemium", "subscription", "one_time", "lifetime", "paid", "contact"] } ## Prompts that work - Submit one product to one directory: "Open https://www.saashub.com/submit and fill the form using my Acme Analytics package from Launch to Win. Use the short description where the form wants one sentence and the long description elsewhere. Do not press submit; tell me when it is ready to review." - Every package, one directory: "For each of my packages on Launch to Win, open https://www.saashub.com/submit, fill the form from that package, then stop and let me review before moving to the next one." - Check what is missing before launch day: "List my Launch to Win packages and tell me which ones are under 80% complete. For each, read the package and list the empty fields a directory would ask for." - Create a package from a URL: "Create a Launch to Win package for https://draftly.example called Draftly, pricing model freemium, platforms web and api. Then read it back and show me what was filled in." ## WebMCP questions **What is WebMCP?** WebMCP is a proposed web standard from the W3C Web Machine Learning community group that lets a web page register tools with document.modelContext: named functions with a JSON input schema and a description. An AI agent running in the browser can discover those tools and call them, in the page, with the user's own session and permissions. It is the web-page side of the Model Context Protocol. **Is WebMCP the same as MCP?** No. MCP (the Model Context Protocol) connects an AI model to a server-side tool over a transport the model host controls. WebMCP puts the tools in the web page itself, so a browser agent can use a site the way a person does, without an API key or a separate server. The tool shape is the same idea; where it runs is different. **Which browsers support WebMCP?** Chrome 149+ and Edge 150+ through an origin trial that launchto.win has joined, so no flags are needed here. Local builds and other Chromium browsers can enable the testing flag. Brave and the ChatGPT desktop app are experimental; Firefox and Safari have not implemented it. The browser table above is kept current. **How do I use WebMCP on launchto.win?** Sign in on the Maker or Shipaholic plan in a supported browser and every page registers the tools. Then point any in-browser agent at a directory's submission form and tell it to fill the form from your Launch to Win package. The agent reads the package with get-package; you review and press submit. **Can an agent submit to directories without me?** Not through WebMCP. The tools read and create launch packages; they do not submit anything. Filling a directory's form is the agent's job and pressing submit is yours. Fully automated submission is a separate, semi-automated feature on the Shipaholic plan. ## Changelog - 2026-09-09: Documentation gained a plain-language "What is WebMCP?" section and a FAQ; no tool changes. - 2026-09-04: Tools are now registered on document.modelContext, following the spec's move away from navigator.modelContext; the old name is still tried as a fallback. Chrome origin trial token added. Tool definitions moved to one shared registry and this documentation published. - 2026-09-03: WebMCP shipped: list-packages, get-package and create-package on Maker and Shipaholic plans. --- # Guides ## How to submit your startup to directories (the complete 2026 guide) URL: https://launchto.win/guides/how-to-submit-your-startup-to-directories Published: 2026-09-03. Updated: 2026-09-09. A step-by-step process for listing a product on startup directories: what to prepare, which sites to start with, how to avoid rejections, and how to do it for every product you build. Startup directories are the least glamorous and most reliable distribution channel a small product has. A listing on AlternativeTo or SaaSHub keeps sending visitors for years. A Product Hunt or Uneed launch gives you a day of attention and a permanent page. Hacker News can give you a thousand signups before lunch. None of it requires an audience, a budget or a marketing hire. It requires filling in forms. This guide is the process we use ourselves, after submitting real products to every directory in our list. It is written for someone doing this for the first time, but the last section is about doing it for the fifth product, because that is where most people give up. ### 1. Prepare everything before you open a single form The single biggest time sink is opening a submission form, discovering it wants a 40-character pitch or a 512×512 logo, and stopping to write or resize on the spot. Do that once, up front, and every form after that becomes copy and paste. At minimum you need: - **Name** — the short product name, not "Acme – the best analytics tool for startups". Most forms cap it at 40 to 60 characters. - **Tagline** — one line, under 60 characters. Product Hunt shows it everywhere. BetaList wants it under 40. - **Short description** — one or two sentences, around 160 characters. AlternativeTo's "short pitch" lives here. - **Full description** — two to four paragraphs, 600 to 1,000 characters. Product Hunt cuts at 260; AlternativeTo allows 1,000. - **Logo** — square PNG, at least 512×512, and a version under 200 KB (TinyLaunch limits logos to 0.2 MB). - **Screenshots** — three to five, 16:10 or 16:9, and a compressed set under 400 KB each for the picky sites. - **Pricing** — model (free, freemium, paid, one-time), lowest price and period. - **Categories and keywords** — a handful each. Directories index on these. - **"Alternative to"** — two or three well-known products yours replaces. AlternativeTo, SaaSHub and most comparison sites ask for this and it drives most of their search traffic. - **Links and contact** — website, X, GitHub, LinkedIn, a support email. The full list, with the limits we have hit, is in the launch package checklist. If you build the package on Launch to Win, pasting your URL drafts most of this for you and the editor shows which fields overflow which directory. ### 2. Submit in the right order Not every directory is equal, and some have queues measured in months. Order matters. 1. **The long free queues first.** Uneed, MicroLaunch, Open-Launch, StartupBase and similar sites put free submissions on a two-to-three-month waiting list. Submit to these on day one so the queue runs while you do everything else. 2. **The evergreen directories.** AlternativeTo and SaaSHub. No launch-day dynamics, just a permanent listing that ranks for "X alternative" searches. Fill these out completely — the "alternative to" field especially. 3. **Your launch day.** Product Hunt, and if the product is technical, Show HN on Hacker News the same morning. These reward preparation and timing; see the Product Hunt launch checklist. 4. **The rest of the well-rated list.** BetaList for new products, Peerlist Launchpad, Indie Hackers, TinyLaunch, Startup Fame, Huzzler, SoloPush and the others we rate Good. Work through the best-rated directories over the following week. 5. **Niche and paid directories last**, and only where the audience matches. See our notes on paid directories. 6. **Then the places that are not directories.** Subreddits, dev.to, AppSumo, app marketplaces. No form to autofill, but worth a morning each. We keep that list in startup communities, marketplaces and deal sites. ### 3. Expect to create an account almost everywhere Very few directories accept anonymous submissions. Plan on a signup per site, usually with Google or GitHub. Use one email you check, because approval notices and "your listing is live" emails arrive weeks later. Some sites do odd things: a few make you subscribe to their newsletter to confirm the submission, and one sent us a signup SMS that never arrived. Our per-directory reviews mention these so you are not surprised. ### 4. Fill each form from your package, not from memory Once the package exists, a submission is mechanical: open the directory's submit page, paste each field, upload the logo and screenshots, pick a category, submit. Two or three minutes per site. Three ways to make it faster: - **Copy-ready fields.** Each directory page on Launch to Win shows your package's fields already trimmed to that site's limits, one click to copy each. - **Chrome autofill.** The extension fills the form in one click, including file uploads, and flags fields that are over the limit or empty. Forms it has never seen are mapped by AI on the spot. Details in the autofill guide. - **An AI agent.** With WebMCP an in-browser agent can read your package and fill the form itself while you review. ### 5. Avoid the common rejections - **Backlink requirements.** Some directories (Uneed's free tier, Fazier, Twelve Tools, Turbo0, Indie.Deals) require a badge or link back to them before they list you. Decide up front whether you will do this; it is also why their domain ratings look so high. - **Image rules.** Oversized logos and screenshots are the most common silent failure — the form accepts the submission and then the listing never appears. Keep the compressed set ready. - **Category mismatch.** Dev Hunt and Startup Stash only accept developer tools; We Use Rails only accepts Rails apps. Read the directory page before you submit. - **Thin listings.** A one-line description with no screenshots gets rejected or buried. Directories reward complete listings because they look better on the directory. - **Existing products on new-product sites.** BetaList is for products that are actually new. A two-year-old product will be declined. ### 6. Track what went where Write down, per product and per directory: submitted date, status, and the listing URL when it goes live. It sounds trivial. It is not, three months later, when the free queue on a site clears and you cannot remember whether you submitted product two or only product one. A spreadsheet works for one product. Launch to Win's submission dashboard does it per package, which matters as soon as you have more than one. ### 7. Do it again for the next product Everything above compounds. The second product reuses your directory accounts, your knowledge of each form and your list of which sites are worth it. What does not carry over is the copy and the assets — those are per product, and they are the reason most portfolios end up with one well-listed product and four that were never submitted anywhere. The fix is to treat the package as the unit of work: one package per product, complete, and then the submission process is identical every time. That is the whole idea behind Launch to Win, and the multi-product playbook goes through it in detail. Short version Prepare the package first. Submit to long-queue sites on day one, evergreen directories next, launch platforms on launch day, the rest over the following week. Fill from the package, not from memory. Track everything. Repeat per product. ### Frequently asked questions **How many startup directories should I submit to?** All of the well-rated ones, which is twenty to thirty sites, plus the long free queues on day one. Each submission is two or three minutes once the package exists, so the marginal listing is nearly free. Stop at niche and paid directories unless the audience clearly matches. **What do startup directories ask for?** The same twenty things in slightly different shapes: a name under 40 characters, a tagline under 60, descriptions at about 160, 260 and 1,000 characters, a square logo under 200 KB, three to five screenshots, pricing, categories, keywords, two or three "alternative to" products and your links. Prepare them once and every form becomes copy and paste. **In what order should I submit to directories?** Long free queues first (Uneed, MicroLaunch, StartupBase) so they run while you work; the evergreen directories AlternativeTo and SaaSHub next; Product Hunt and Show HN on launch day; the rest of the well-rated list over the following week; niche and paid sites last, and only where the audience matches. **Why do directories reject submissions?** Oversized images that fail silently, a missing badge or backlink where the free tier requires one, category mismatches on developer-only sites, thin listings with no screenshots, and old products on new-product sites like BetaList. A complete package avoids most of it. --- ## Startup communities, marketplaces and deal sites worth a launch URL: https://launchto.win/guides/beyond-directories Published: 2026-09-06. Updated: 2026-09-09. The startup communities and launch places that are not directories: subreddits, developer communities, AI tool lists, open source indexes, deal marketplaces and app stores. No form to autofill, but each one is a real audience. Our directory list is deliberately short: launch sites and directories with real authority, a submission form, and a listing that goes live. That leaves out a second group of places that are worth your time but do not fit the mould. Some are communities where you write a post rather than fill a form. Some are marketplaces you only qualify for if your product ships in that ecosystem. Some are directories we like but have not mapped a form for. None of these can be autofilled from a launch package, and that is fine. Budget a morning for each one that matches your product, use the same copy and screenshots you prepared for the directories, and treat the list below as a menu, not a checklist. ### Startup communities: write a post, not a listing These have the largest audiences on this page and the strictest rules. A launch post that reads like an ad gets removed; one that explains what you built, why, and what you learned gets read. - **Reddit** (r/SideProject (https://www.reddit.com/r/SideProject/), r/SaaS (https://www.reddit.com/r/SaaS/), r/startups (https://www.reddit.com/r/startups/)) — the highest-authority domain on the internet for this purpose. Each subreddit has its own self-promotion rules; read the sidebar first, post on a weekday morning US time, and answer every comment. - **dev.to (https://dev.to)** — write the "how I built it" article. Developer tools only. Links are nofollow, but the posts rank and get read. - **Hashnode (https://hashnode.com)** and **Hacker Noon (https://hackernoon.com)** — the same article, published a week apart. Hacker Noon has editors and takes a few days. - **daily.dev (https://daily.dev)** — submit your blog as a source and your launch article lands in a developer feed. - **GrowthHackers (https://growthhackers.com)** — a marketing community; post the launch as a case study with numbers. - **Lobsters (https://lobste.rs)** — invite-only and technical. Only if you have an account and the product is genuinely interesting to engineers. - **WIP (https://wip.co)** — a paid maker community. Post the product to the feed if you are already a member; do not join just to launch. - **Square Town (https://square.pov.town)** and **Made in Europe (https://madeineurope.club)** — small, fun and free. Square Town is a shared favicon wall (paste your URL, claim a square); Made in Europe is a curated club of products built by European teams. Neither moves your search ranking; both put you in front of other makers. ### Review sites: claim the profile - **Trustpilot (https://www.trustpilot.com)** — if you sell to consumers, claim the free business profile before someone reviews you anyway. Do not pay for it. - **SoftwareWorld (https://www.softwareworld.co)** — a free B2B listing that ranks for category pages. Worth ten minutes, but expect sales follow-ups. ### AI tool directories If your product is an AI tool, this is a second directory circuit with its own audience. The big one, There's An AI For That, is in our main list. These are the rest: - **Toolify (https://www.toolify.ai)** — the second-largest AI directory. Free listing exists. - **FutureTools (https://www.futuretools.io)** — curated by hand, so approval is not guaranteed. Free. - **Dang.ai (https://dang.ai)** and **Toolpilot (https://www.toolpilot.ai)** — free with their badge on your site. The high domain ratings come from that badge scheme. - **OpenTools (https://opentools.ai)**, **aitools.inc (https://aitools.inc)** and **toolsfine (https://toolsfine.com)** — smaller lists, quick forms. ### Open source indexes Only if the code is public. All three pull from GitHub, so a well-written README does most of the work. - **Awesome Open Source (https://awesomeopensource.com)** — indexed automatically from GitHub topics; check that your repository has them. - **OpenAlternative (https://openalternative.co)** and **OpenSourceAlternative.to (https://opensourcealternative.to)** — position your project as the open alternative to a known commercial product. The "alternative to" framing drives their search traffic. ### Deal marketplaces Not directories at all, but a launch on one can bring more customers than every directory combined. They take a cut and expect a lifetime or heavily discounted deal, so decide whether that fits your pricing first. - **AppSumo (https://appsumo.com)** — the biggest audience for lifetime deals on software. Revenue share, and a launch takes weeks of preparation. - **PitchGround (https://pitchground.com)** — smaller, similar model, easier to get accepted. ### Startup showcases and galleries - **Launching Next (https://www.launchingnext.com)**, **StartupRanking (https://www.startupranking.com)** and **StartupInspire (https://www.startupinspire.com)** — older startup showcases with free profiles. Low traffic, permanent link. - **Startup Resources (https://startupresources.io)** — a resource directory; fits tools that other founders use. - **One Page Love (https://onepagelove.com)** — a landing page gallery. Submit if your landing page is a single page and looks the part; a feature there sends design-minded traffic. ### App marketplaces If your product ships as an extension, a plugin or an integration, the marketplace for that platform is the single most important listing you will make, and its parent domain outranks every directory above. These are the ones we get asked about: - Chrome Web Store (https://chromewebstore.google.com) for browser extensions. - Apple App Store (https://apps.apple.com), Google Play (https://play.google.com) and Setapp (https://setapp.com) for native apps. - Zapier (https://zapier.com/apps), Slack (https://slack.com/apps) and the Google Workspace Marketplace (https://workspace.google.com/marketplace) for integrations. - GitHub Marketplace (https://github.com/marketplace) and the VS Code Marketplace (https://marketplace.visualstudio.com) for developer tools. - Shopify App Store (https://apps.shopify.com), WordPress.org (https://wordpress.org/plugins/) and Figma Community (https://www.figma.com/community) for platform-specific products. Marketplace listings have their own review processes and asset requirements, usually stricter than any directory. The launch package checklist covers most of what they ask for. Short version Directories first, because they are fast and permanent. Then pick the two or three places on this page that match your product and audience, and give each one a real morning: a post written for that community, a claimed profile, a marketplace listing done properly. Skip the rest without guilt. ### Frequently asked questions **Where can I promote a startup besides directories?** Startup communities (r/SideProject, r/SaaS, dev.to, Indie Hackers and the Slack and Discord groups you already belong to), review sites you can claim for free, AI tool directories if the product is an AI tool, open source indexes, deal marketplaces like AppSumo, and the app marketplace for whatever platform your product ships on. **Which startup communities allow launch posts?** Most subreddits with a self-promotion rule allow it in specific threads or on specific days; r/SideProject and r/SaaS are the most welcoming. dev.to, Hashnode and Hacker Noon want a "how I built it" article rather than a listing. Read the rules first: a post that explains what you built and what you learned gets read, one that reads like an ad gets removed. **Is AppSumo worth it for a small SaaS?** It can bring more customers than every directory combined, but it takes a revenue share, expects a lifetime or heavily discounted deal, and a launch takes weeks of preparation. Decide whether that deal fits your pricing before applying. PitchGround is the smaller version that is easier to get into. **Should I list my product on an app marketplace?** If it ships as an extension, plugin or integration, yes, before anything else. The Chrome Web Store, App Store, Zapier or Shopify listing is the single most important one you will make, and its parent domain outranks every directory. Expect stricter review and asset rules than any directory has. --- ## How to launch multiple products without redoing the work every time URL: https://launchto.win/guides/launch-multiple-products Published: 2026-09-03. Updated: 2026-09-09. The playbook for makers, studios and agencies shipping several products a year: one launch package per product, one submission process, every directory. A year ago the typical maker had one product and launched it once. Now, with AI coding tools, the typical maker has a folder of them: a side project, two experiments, a client app, the thing they built last weekend. Building got cheap. Distribution did not. Each of those products still has to be described, screenshotted and submitted, one form at a time, to the same forty directories. This is the playbook for launching several products without doing the same work several times. It is what Launch to Win is designed around, but the principles work with a spreadsheet if you are stubborn. ### The unit of work is the package, not the submission Most people think of a launch as a list of submissions: "submit to Product Hunt, submit to BetaList, submit to AlternativeTo". For one product that is fine. For five products it is a hundred-item to-do list with the same ten pieces of information repeated in every item. Flip it. The unit of work is the **launch package**: one complete, reusable description of a product. Name, tagline, descriptions at three lengths, logo, screenshots, pricing, categories, keywords, alternatives, links. Build one per product. Then "submit to a directory" is a mechanical operation on a package: open form, fill from package, submit, record. Five products become five packages and one repeatable process, instead of a hundred bespoke forms. ### Build packages in a batch Writing launch copy is a context switch. Doing it five times on five different days means five warm-ups. Do it in one sitting: 1. Paste each product's URL into Launch to Win. The scraper drafts the name, descriptions, logo and screenshots for each one. 2. Go through the packages in order and fix what the scraper missed: pricing, categories, the "alternative to" products, the short pitch. 3. Use the completeness score to know when a package is ready. A package under about 80% will produce thin listings; fix it before submitting anywhere. Budget about ten minutes per product from a scraped draft. Descriptions are the slow part; the launch package checklist has the length targets so you write each one once at the right length. ### Not every product goes everywhere A portfolio has a hierarchy. The product with revenue deserves every directory including the paid ones. The weekend experiment deserves the free evergreen directories and a Show HN if it is interesting, and nothing else until it shows signs of life. A simple tiering that works: | Product | Where | Effort | | --- | --- | --- | | Flagship, has customers | All well-rated directories, Product Hunt launch, selected paid listings | An afternoon plus a launch day | | Growing, some traction | Best-rated directories, evergreen sites, one launch platform | Two hours | | Experiment | AlternativeTo, SaaSHub, Show HN, and the long-queue free sites | Thirty minutes | The experiment tier is important. It costs almost nothing once the package exists, and a listing on AlternativeTo is how experiments get their first hundred real users. Most makers skip it because form-filling for a product they are not sure about feels wasteful. With a package it is not. ### Submit by directory, not by product Counterintuitive but faster: when you sit down to submit, go directory by directory and push every relevant product through the same form back to back. You are logged in, the form is in front of you, you know its quirks. Submitting three products to Uneed in a row takes six minutes. Submitting one product to Uneed on three different days takes fifteen, because you re-learn the form each time. Some sites are annoying about this. MicroLaunch makes you repeat information for each product; Tiny Startups has no profile, so multiple products from one maker are hard to keep track of. Indie Hackers only allows two products free. Our directory reviews call these out. ### Take the typing out of it With packages built, the remaining cost is moving text and images from package to form. Three tools remove it: - **Copy-ready fields.** Each directory page on Launch to Win shows every package field trimmed to that directory's limits. Switch the package in the dropdown, copy, paste. - **Chrome autofill.** On the directory's submit page, pick the package in the sidebar and click once. Text, dropdowns and file uploads fill from the package. Switch package, click again for the next product. How it works. - **An AI agent through WebMCP.** On Maker and Shipaholic plans your packages are exposed as tools an in-browser agent can call. Tell the agent "submit each of my packages to Uneed" and it reads each one and fills the form while you review. The agent guide. ### Track per product, revisit quarterly Directory work is never finished. Free queues clear months later. Products change pricing. New directories appear. Keep a log per product of where it is submitted, where it is live and where it was rejected, and skim it once a quarter. Launch to Win's dashboard shows this per package; the thing to look for is products with a lot of "submitted" and few "live", which usually means the listing silently failed on an image rule and needs a resubmit. ### Keep the package current When a product changes — new pricing, new screenshots, a rename — update the package first, then resubmit or edit the listings that matter. Because the package is the source of truth, you never again have thirty directories showing three different prices. The playbook in one paragraph One package per product, built in a batch. Tier products by how much distribution they have earned. Submit directory by directory, all products at once. Use autofill or an agent so the work is reviewing, not typing. Log everything per product and check quarterly. Update the package, not the listings. If this is the situation you are in — several products, none of them listed as widely as they should be — start with the first package. Maker covers five products; Shipaholic is unlimited. See pricing. ### Frequently asked questions **How do I launch several products without repeating the work?** Make the package the unit of work: one complete, reusable description per product. A submission then becomes a mechanical step, open the form, fill it from the package, record it, so five products are five packages and one repeatable process instead of a hundred bespoke forms. **Should every product go to every directory?** No. Tier them. A flagship with customers gets every well-rated directory, a Product Hunt launch and selected paid listings. A growing product gets the evergreen sites and one launch platform. An experiment gets AlternativeTo, SaaSHub, a Show HN and the long free queues, which costs thirty minutes once the package exists. **Is it faster to submit by product or by directory?** By directory. Stay on one form, logged in, and push every relevant product through it back to back. Three products on Uneed in a row take about six minutes; one product on three different days takes fifteen, because you relearn the form each time. **How do I keep listings up to date across several products?** Update the package first, then edit or resubmit only the listings that matter. Keep a log per product of where it is submitted, live or rejected, and skim it once a quarter. Many "submitted" and few "live" usually means a listing failed silently. --- ## Product launch kit: everything a directory will ask you for URL: https://launchto.win/guides/launch-package-checklist Published: 2026-09-03. Updated: 2026-09-09. The launch package checklist: every piece of copy, every image, link and bit of metadata startup directories request, with the character limits and image sizes that trip people up. Every startup directory asks for roughly the same twenty things, in slightly different shapes. If you prepare them once, at the right lengths and sizes, every submission afterwards is copy and paste. If you do not, you will write your tagline eleven times and resize your logo four. This is the list, with the limits we have actually hit while submitting to these directories. ### Copy | Field | Target | Why that length | | --- | --- | --- | | **Name** | Under 40 characters | Product Hunt and 10Words cap at 40; BetaList and Indie Hackers at 50; AlternativeTo at 60. | | **Tagline** | Under 40 characters, with a 60-character variant | BetaList's pitch is 40. Product Hunt's tagline is 60. Write the short one first; it is harder. | | **Short description** | 100 to 160 characters | Huzzler wants 100, AlternativeTo's short pitch 160. 10Words wants the entire pitch in 70 characters. | | **Medium description** | Around 260 characters | Product Hunt's description field. Many "about" fields land here. | | **Full description** | 600 to 1,000 characters | BetaList allows 600, AlternativeTo 1,000. Two to four short paragraphs: what it is, who it is for, what makes it different, pricing in a line. | | **Maker name and bio** | Name plus one sentence | Indie Hackers, Peerlist and launch platforms show the maker. One sentence is enough. | Write the shortest versions first. A 40-character tagline forces you to decide what the product actually is; the 1,000-character description is easy once that is settled. ### Images | Asset | Prepare | Notes | | --- | --- | --- | | **Logo** | Square PNG, 512×512 and 1024×1024, plus a version under 200 KB | TinyLaunch rejects logos over 0.2 MB. Transparent background where possible; some sites put it on dark. | | **Screenshots** | 3 to 5, 1600×1000 or 1280×800, plus a compressed set under 400 KB each | Joinly rejects screenshots over 400 KB. Show the product, not a marketing collage. First screenshot is the one that gets used as the thumbnail. | | **Social preview** | 1200×630 | Your own site's Open Graph image; some directories pull it automatically, so make sure it exists. | | **Gallery or video** | Optional | Product Hunt and Dev Hunt support video. Dev Hunt will generate one from your description and screenshots. | Directories with odd requirements exist — Resource.fyi wants a non-standard dimension, AI Depot allows neither logo nor screenshots — and you will not know until you are on the form. Keep the originals at high resolution so you can produce whatever size is asked. If you use Launch to Win, the package's press-asset download gives you the common sizes in one go. ### Metadata - **Categories** — two or three from the usual taxonomy (AI, developer tools, productivity, marketing, SaaS, no-code and so on). Every directory has its own list; pick your nearest matches ahead of time. - **Keywords** — five to ten. Directories with search use these. Think in terms of what someone types, not what your product is called. - **Alternative to** — two or three well-known products. AlternativeTo, SaaSHub and comparison sites index on this, and "X alternative" searches are where directory traffic actually comes from. - **Platforms** — web, iOS, Android, Mac, Windows, Chrome extension, CLI. Several forms have checkboxes for these. - **Pricing** — model (free, freemium, paid, one-time), lowest paid price, currency, period. Structured, so it can be pasted consistently. - **Launch date and status** — some sites (BetaList) only take new products; some ask whether it is live, in beta or coming soon. - **Tech stack** — optional, but MakerThrive, We Use Rails and similar sites ask. ### Links and contact - Website URL, ideally with UTM parameters per directory so you can see which listings send traffic. - X / Twitter, GitHub, LinkedIn, and any of Facebook, Instagram, YouTube you actually use. - A support or contact email you check. Approval emails arrive weeks after submission. - Product Hunt page URL once it exists; several directories ask for it. ### Accounts Not part of the package, but part of the preparation: nearly every directory requires an account. Set aside the first ten minutes of a submission session for signups. Use one email, prefer Google or GitHub sign-in where offered, and store the logins — you will be back for the next product. Checklist Name (40) · Tagline (40 and 60) · Short (160) · Medium (260) · Full (1,000) · Maker bio · Logo (512, 1024, under 200 KB) · 3–5 screenshots (plus a set under 400 KB) · OG image · Categories · Keywords · Alternatives · Platforms · Pricing · Launch date · Links · Contact email · Directory accounts. On Launch to Win the package editor has a field for each of these, shows the character count against every directory's limit as you type, and resizes assets for download. Build one from your URL, then follow the submission guide. ### Frequently asked questions **What is a product launch kit?** Everything a directory, launch site or marketplace will ask for, prepared once at the right lengths and sizes: name, taglines at 40 and 60 characters, descriptions at about 160, 260 and 1,000 characters, a maker bio, a logo at 512 and 1024 pixels plus a copy under 200 KB, three to five screenshots with a compressed set under 400 KB, an Open Graph image, categories, keywords, alternatives, platforms, pricing, launch date, links and a contact email. **What size should a logo be for startup directories?** A square PNG at 512 by 512, with a 1024 version for sites that want more, and a copy under 200 KB because TinyLaunch rejects anything over 0.2 MB. Use a transparent background where possible; some sites place it on dark. **How long should a directory description be?** Write four lengths: a tagline under 40 characters, a short description of 100 to 160, a medium one around 260 for Product Hunt, and a full one of 600 to 1,000 characters for BetaList and AlternativeTo. Write the shortest first; it forces the positioning. **Do I need a press kit for a startup launch?** A small one, and the launch kit above is it: the logo in several sizes, screenshots, a one-line and a one-paragraph description, the maker's name and links. Launch to Win's press-asset download produces the common sizes from the package in one go. --- ## How to launch on Product Hunt: a checklist for makers with more than one product URL: https://launchto.win/guides/product-hunt-launch-checklist Published: 2026-09-03. Updated: 2026-09-08. What to prepare before a Product Hunt launch, what the form asks for, and how to reuse the same material on the other launch sites the same week. Product Hunt needs no introduction, which is exactly why launch day there is competitive. This checklist covers what the form asks for, what to prepare before it, and how to make sure the material you create for Product Hunt does double duty on the dozen other launch sites the same week. It is written for makers who will do this more than once. ### What the form asks for | Field | Limit | Advice | | --- | --- | --- | | Name | 40 characters | Just the name. "Acme" not "Acme – AI analytics for startups". | | Tagline | 60 characters | The line everyone sees in the feed. Spend real time on it. Say what it does, not how it feels. | | URL | | Add UTM parameters so you can see Product Hunt traffic separately. | | Description | 260 characters | Two sentences: what it is and who it is for. The long story goes in your first comment. | | Topics | Up to 3 | Pick the ones with active followers, not the most precise ones. | | Thumbnail | 240×240 recommended | Your logo, or an animated GIF if you have something short and clear. | | Gallery | Images 1270×760 recommended, optional video | First image is the hero. Three to five images that show the product. | | Makers | | Add co-makers so they can reply in comments. | | Pricing | Free / Paid / Free options | Match your real pricing page. | | First comment | | Not in the form, but write it in advance: the story, why you built it, what you want feedback on. | If you have a launch package, most of this already exists: the 40-character name, the 60-character tagline, the 260-character medium description, the logo and the screenshots. That is not a coincidence; the package limits were chosen from forms like this one. ### Two weeks before - Create your Product Hunt account if you have not, and be active: upvote, comment, follow topics. Brand-new accounts launching on day one look like what they are. - Schedule the launch. Tuesday to Thursday, 12:01 AM Pacific, is the conventional slot. Avoid days when a well-funded company is launching if you can see it coming. - Write the tagline, description and first comment. Get someone to read them. - Produce the gallery: three to five screenshots that show the product doing its job, and a short video if you can make one in an afternoon. - Line up the people who will genuinely try it and leave a real comment. Do not ask for upvotes; ask for feedback. ### Launch week: do the other sites too A Product Hunt launch produces exactly the material every other launch site wants. Use the same week: - **The morning of:** Show HN on Hacker News if the product is technical. Different audience, same assets, and it does not compete with Product Hunt. - **The same day:** Uneed, Peerlist Launchpad, TinyLaunch, Huzzler and the other launch platforms with daily or weekly rankings. See Product Hunt alternatives. Several of these ask for your Product Hunt URL, so submit after the page is live. - **Later in the week:** the evergreen directories — AlternativeTo, SaaSHub — and BetaList if the product is new. These do not care about launch day but benefit from the screenshots you just made. - **Day one, for the queue:** the free tiers with long waiting lists (MicroLaunch, Open-Launch, StartupBase). Submit early; they go live weeks later, which spreads your launch out for free. Doing all of this by hand is a full day of form filling on top of a launch day. With a package it is a couple of hours: Chrome autofill fills each form, or an AI agent can work through the list while you answer comments. ### Launch day - Post the first comment immediately. Tell the story and ask a specific question. - Reply to every comment within the hour. Product Hunt's ranking rewards engagement, and so do the people commenting. - Share the page where you have an audience, once. Repeated "please upvote" posts hurt more than they help. - Watch your site's analytics. Product Hunt traffic is bursty; make sure signup works under load and that the landing page matches the tagline. ### After - Add the Product Hunt badge or link to your site if you placed; some directories ask for the PH URL anyway. - Record the launch in your submission log, with the page URL. - Update your launch package with anything that changed: a sharper tagline that came out of the comments, a new screenshot. The next directories get the better version. ### If you launch more than one product Product Hunt allows one launch per product, and you can launch different products as often as you have them. Everything above is per product, which is why the package matters: the second and third launches should be the same process with different content, not a fresh scramble. The multi-product playbook covers how to run that. Checklist Account warmed up · Launch scheduled · Name (40) · Tagline (60) · Description (260) · 3 topics · Thumbnail · 3–5 gallery images · Optional video · Makers added · Pricing · First comment written · UTM link · Show HN drafted · Other launch sites queued · Package updated afterwards. ### Frequently asked questions **How much does it cost to launch on Product Hunt?** Nothing. Launching is free for makers. Product Hunt sells promoted placements and some makers pay for design or hunter services, but none of it is required and the top launches are mostly free ones with a prepared maker comment and real users in the thread. **How often can you launch on Product Hunt?** Once per product, plus a relaunch after a substantial update or a new major version. Check the current launch guidelines before scheduling a second launch; a relaunch with nothing new gets removed. **What day should I launch on Product Hunt?** Tuesday, Wednesday or Thursday, going live at 12:01 am Pacific so the product has the full day. Weekends have less competition and less traffic; pick them only for a soft launch. **How do I get listed on Product Hunt?** Create a maker account, open Submit, and fill in the name, a tagline under 60 characters, a description under 260 characters, a logo, a gallery of screenshots or a video, topics and pricing. Schedule it rather than posting immediately, and post a maker comment the moment it goes live. --- ## Automated directory submission with an AI agent (WebMCP) URL: https://launchto.win/guides/submit-your-product-with-an-ai-agent Published: 2026-09-03. Updated: 2026-09-09. How automated directory submission works with WebMCP: expose your launch package to an in-browser AI agent so it can read your product details and fill directory submission forms while you review. An AI agent can already build your product. The reason it cannot launch it is not that the forms are hard; it is that the agent has nothing to fill them with. It does not know your tagline, it has to guess at a description and it has no way to get your logo. WebMCP fixes the data problem: it gives an agent running in your browser structured access to your launch package, so submitting to a directory becomes "read the package, fill the form, let the human check". This guide explains what WebMCP is, what Launch to Win exposes through it, and how to use it to submit one or many products. ### What WebMCP is WebMCP (https://github.com/webmachinelearning/webmcp) is a proposal from the W3C Web Machine Learning community group. A web page registers tools with `document.modelContext` — named functions with a description and an input schema, the same shape as tools in the Model Context Protocol. An AI agent that runs in the browser (an extension, a built-in assistant, an agentic browser) can discover those tools and call them. The calls run in the page, with the user's session, so the agent can only do what the user could do. It is early. The API surface has changed and will change again. Chrome and Edge ship it as an origin trial, which launchto.win has joined, so a current Chrome or Edge sees the tools without any flags. The WebMCP documentation keeps the browser table, the tool reference and a changelog current. ### What Launch to Win exposes When you are signed in on a plan that includes WebMCP (Maker or Shipaholic), every page on launchto.win registers three tools: | Tool | Input | Returns | | --- | --- | --- | | `list-packages` | none | Your launch packages: name, slug, completeness. | | `get-package` | slug | Every field: name, tagline, short, medium and long descriptions, pricing, categories, keywords, alternatives, links, maker details, and URLs for the logo and screenshots. | | `create-package` | name and URL, plus any fields the agent already knows (tagline, descriptions, keywords, alternative to, launch date) | A new package. The URL triggers background enrichment; you finish it in the editor. | Results come back as MCP tool results, so an agent that already speaks MCP needs no special handling. Every input field, result and error is listed in the tool reference. ### Submitting a product with an agent 1. **Finish the package first.** The agent fills forms from the package; an incomplete package produces an incomplete listing. Aim for a completeness score above 80%. 2. **Open launchto.win in the browser your agent runs in**, signed in. The tools register on page load. Keep the tab open. 3. **Tell the agent what to do**, in plain language: "Open uneed.best/submit-a-tool and fill the form using my Acme Analytics package from Launch to Win." A capable agent lists packages, gets the right one, reads the directory's form and fills each field from the matching package field — tagline into the tagline box, short description where the form wants one sentence, and so on. 4. **Review and submit.** Check the category, the images and anything the form asked for that the package did not have. Then press submit yourself. Nearly every directory wants a human on that button and several have review steps that agents handle badly. 5. **Record it.** Mark the submission done in your dashboard so the log stays accurate. ### Submitting many products This is where an agent earns its keep. The loop is the same per product, so the instruction is one sentence: "For each of my packages on Launch to Win, submit it to SaaSHub." The agent calls `list-packages`, then for each slug calls `get-package` and fills the form. Your job becomes reviewing a series of filled-in forms, which takes a minute each. Go directory by directory rather than product by product; the agent stays on one form layout and you stay logged in to one site. The multi-product playbook explains why. ### What it will not do - **It will not bypass a directory's rules.** The agent acts in your browser with your session. Sites that require a badge, a newsletter signup or a manual review still require them. - **It does not submit server-side.** WebMCP is about giving the agent your data in the browser. Launch to Win's own semi-automated one-click submissions are a separate Shipaholic feature. - **File uploads depend on the agent.** The package exposes logo and screenshot URLs; whether the agent can attach them to a file input depends on what the agent can do in the browser. The Chrome extension handles uploads reliably if your agent cannot. ### Privacy and control The tools are only registered when you are signed in on an eligible plan. They read your own packages through the same session-authenticated endpoints the site uses. Nothing is exposed to other sites or other users, and the agent cannot act on your account from a page that is not launchto.win. In short Finish the package. Sign in on Maker or Shipaholic in the agent's browser. Tell the agent which package and which directory. Review, submit, record. Repeat per product with one sentence. See the WebMCP documentation for browser support, how to verify the tools are registered and the full reference, and pricing for the plans that include it. ### Frequently asked questions **Can an AI agent submit my product to directories?** It can fill the forms. With WebMCP an agent running in your browser reads your launch package, opens a directory's submit page and fills each field from the matching package field. You review the result and press submit yourself; nearly every directory wants a human on that button. **What is automated directory submission?** Any setup where the typing is done for you. There are three levels: copy-ready fields, Chrome autofill that fills a form in one click, and an in-browser AI agent that reads the package through WebMCP and works through a whole list of products or directories from one instruction. None of them bypass a directory's rules or review. **Which plans include WebMCP?** Maker and Shipaholic. When you are signed in on one of those plans, every page on launchto.win registers list-packages, get-package and create-package with document.modelContext. The Free plan includes the Chrome extension but not WebMCP. **Does the agent upload logos and screenshots?** The package exposes their URLs; whether the agent can attach them to a file input depends on what it can do in the browser. If it cannot, the Chrome extension handles uploads reliably, and the two work together on the same form. --- ## Autofill startup directory forms with a Chrome extension URL: https://launchto.win/guides/chrome-extension-directory-autofill Published: 2026-09-03. Updated: 2026-09-09. How the Launch to Win Chrome extension fills any directory submission form from your package, including logo and screenshot uploads, and what to do when a form is not mapped yet. The slow part of a directory submission is not deciding what to say. It is moving what you already said into someone else's form: pasting the tagline, finding the logo file, uploading the screenshots, picking a category from a dropdown that calls it something slightly different. The Launch to Win Chrome extension does that part. Open the directory's submit page, pick your package in the sidebar, click once. ### What it fills - **Text fields** — name, URL, tagline, descriptions, maker name, email, social links, each mapped to the right package field and trimmed to the site's limit. - **Dropdowns and checkboxes** — category, pricing model, platforms, where the form uses standard controls. - **File uploads** — the logo and screenshots from your package, attached straight to the form's file inputs. - **Multi-step forms** — it follows the form across steps and fills each one. After filling, the sidebar lists what it could not do: fields over the site's character limit, required fields that are empty in your package, and anything it could not find on the page. You fix those, review the rest and press submit yourself. ### How it knows where things go Each directory in our list has a field map: which form field takes which package field, with the character limit where the site has one. Popular sites have hand-verified maps. Everything else starts from a default map that covers the fields nearly every form uses. When you open a form the extension has never seen, or the default map misses, it sends the page's form structure to be mapped by AI, applies the result, and remembers it. The next person who lands on that form gets the mapping instantly. The set of mapped directories grows with use. ### Installing it The extension is not on the Chrome Web Store yet, so it installs in developer mode. It takes about a minute: 1. Download the extension and unzip it. 2. Open `chrome://extensions` in Chrome, Edge, Brave or Arc. 3. Turn on **Developer mode**. 4. Click **Load unpacked** and select the unzipped folder. 5. Pin the Launch to Win icon. Clicking it opens the sidebar, which stays open while you move between sites. In the sidebar's settings, enter your API token from the extension page and the slug of the package you want to submit. Both are remembered. ### Using it on a submission 1. Sign in to the directory yourself. The extension never handles your directory logins. 2. Open the submit page. Our directory pages deep-link straight to it. 3. In the sidebar, choose the package. Click **Autofill this page**. 4. Read the sidebar's flags. Fix anything it could not fill. 5. Review the form. Submit. Mark it done in your Launch to Win dashboard. On a site the extension cannot fill, or any site that is not a directory, the sidebar still shows every package field with a copy button, so nothing is ever more than one click away. ### Several products Switch the package in the sidebar and click autofill again. Going through three products on one directory takes a few minutes, and you never leave the page. If you would rather not click at all, an in-browser AI agent can drive the same data through WebMCP. ### What it sends and where The extension reads your package from Launch to Win using your token and writes it into the form in your browser. When a form needs AI mapping, the form's structure — field names and labels, not your data — is sent for mapping and the mapping is shared with other users. It does not track your browsing and has no analytics. Details in the privacy policy. Plans The extension is included on every plan, including Free. Free covers one package and copy-ready fields for five directories; Maker and Shipaholic cover every directory. ### Frequently asked questions **How does the Chrome extension fill a directory form?** Open the directory's submit page, pick your package in the sidebar and click Autofill. Text fields, dropdowns, checkboxes and file uploads fill from the package, trimmed to the site's limits, across multi-step forms. The sidebar then lists what it could not fill so you fix those before you submit. **What if the extension has never seen a directory's form?** It starts from a default map that covers the fields nearly every form uses. If that misses, the form's structure (field names and labels, not your data) is sent to be mapped by AI, applied and remembered, so the next person on that form gets the mapping instantly. **Is the Chrome extension free?** Yes, on every plan including Free. Free covers one package and copy-ready fields for five directories; Maker and Shipaholic cover every directory. It installs in developer mode from a zip because it is not on the Chrome Web Store yet. **Does the extension see my directory logins?** No. You sign in to each directory yourself. The extension reads your package from Launch to Win with your API token and writes it into the form in your browser. It has no analytics and does not track your browsing. --- ## Directory submission services vs doing it yourself: what $29 to $99 actually buys URL: https://launchto.win/guides/directory-submission-services Published: 2026-09-07. Updated: 2026-09-07. What startup directory submission services really do, where the done-for-you model breaks (accounts, copy, badges, Product Hunt), when paying still makes sense, and how to get the same listings yourself in an afternoon. A directory submission service is a company you pay to list your startup on somewhere between 50 and 300 directories, launch sites and communities. Prices run from about $29 for an automated submission to $99 or more for a "100% manual" one, and delivery is usually quoted at five to seven working days. The pitch is backlinks, domain rating and the evening you get back. This guide is about what that money actually buys, where the done-for-you model breaks, and the alternative: doing it yourself, fast enough that the service is not worth paying for. We are not neutral. Launch to Win is the do-it-yourself option. But we have paid for services, we have submitted real products to every directory on our list by hand, and the trade-offs below are the ones we would want spelled out before handing over a card. ### What a submission service actually does - **You fill in one form.** Name, URL, tagline, a description, a logo, a few screenshots, a category. That is all the service will ever know about your product. - **Someone pastes it everywhere.** A person or a script creates an account on each directory, usually under an email the service controls, pastes your details in and presses submit. - **You get a spreadsheet.** Directory, date, status, sometimes the listing URL. It is accurate on delivery day. - **The list is long because long sells.** A "200+ directories" package is padded with sites that have no traffic, sites that closed last year, and sites that will never publish because nobody added their badge. ### Where the done-for-you model breaks 1. **The accounts are not yours.** Most directories tie a listing to the account that created it. When you change your pricing, rename the product or add screenshots, you cannot edit the listing. AlternativeTo and SaaSHub listings send traffic for years; you want the login. 2. **One description goes everywhere.** A form with a 260-character limit gets your 800-character description cut mid-sentence. Directories rank complete, tailored listings and bury thin ones, so the listings that were supposed to bring traffic sit on page nine. 3. **The sites that matter cannot be outsourced.** Product Hunt is the maker in the comments for a day. Show HN is a post you write and questions you answer. Indie Hackers is a community. A service can paste a listing there; it cannot show up. 4. **Badge-for-link directories stall.** Twelve Tools, Turbo0, Smol Launch, Fazier and Indie.Deals list you free (or give a dofollow link) only if their badge is on your site. A service has no access to your site, so those listings sit unpublished or get downgraded. 5. **Verification emails go to someone else.** Directories confirm submissions by email, sometimes through a newsletter opt-in, sometimes by checking that you own the domain. When the email is the service's, the listing waits for a click nobody makes. 6. **The spreadsheet rots.** Free queues on Uneed, MicroLaunch and StartupBase clear two or three months later. Without the accounts there is nothing to check and nothing to fix when a listing goes live with the wrong logo. 7. **Most of the links are the same ones you would get anyway.** The useful part of every service's list is the same twenty to thirty well-rated directories. The other 170 add referring domains with no visitors, which is not nothing for a brand-new domain, but it is not what the sales page implies either. ### When a service still makes sense There are honest cases for paying: - **Money, no time, no interest in the accounts.** An agency that needs a client's product listed by Friday, or a founder who wants the box ticked and will never look at the listings again. - **One product, once.** If you will never ship a second product, learning the forms has no compounding value. - **As a supplement.** Do the top twenty yourself with your own accounts and tailored copy, then pay for the long tail if you want the extra referring domains. If you do pay, ask for the directory list up front, ask which logins you receive at the end, ask how they handle badge requirements and confirmation emails, and ask whether screenshots are uploaded or only the logo. The answers separate the services that submit from the ones that spray. ### The do-it-yourself version, done fast People do not pay $99 to avoid twenty directories. They pay to avoid retyping the same tagline twenty times and resizing the same logo for every upload box. Remove the retyping and the service has nothing left to sell. 1. **Build a launch package once.** Paste your product URL into Launch to Win and it drafts the name, taglines, descriptions at every length, logo and screenshots. Fix the gaps. Ten minutes. The package checklist lists everything a directory can ask for. 2. **Submit with autofill.** Open a directory's submit page, click the Chrome extension, and the form fills from your package, uploads included, trimmed to that site's limits. Review, press submit. Two to three minutes per directory, with your own account and your own email. 3. **Work the well-rated list.**The best directories in an afternoon. The long free queues first, so they run while you do the rest; the order is in the directory submission guide. 4. **Keep the log.** Every submission, status and listing URL sits in the dashboard per package, so three months later you know which queues cleared. The free plan covers one package, the extension and copy-ready fields for five directories. Maker at $19 a month covers five packages and every directory. Shipaholic adds semi-automated submissions where a directory's form allows it, which is the closest thing to a service without giving up the accounts. ### Side by side | | Submission service | Yourself, with a package | | --- | --- | --- | | Price | $29 to $99+, per product | $0 to $19 a month, every product | | Your time | Fifteen minutes | An afternoon for the well-rated list | | Directory accounts | Usually theirs | Yours | | Copy per directory | One version, truncated | Trimmed to each limit | | Product Hunt, Show HN | Posted, not launched | You are in the comments | | Badge-for-link sites | Stall | Your call, per site | | Updating a listing later | No login | Log in and edit | | Second product | Pay again | New package, same afternoon | ### A note on "automated directory submission tools" Search for that phrase and you will find tools promising to submit to hundreds of sites with one click. Be careful what "automated" means. Almost every directory worth listing on requires its own account, shows a CAPTCHA, or has a human review, so a fully automated tool either skips those sites or gets your product flagged as spam. The automation that works is narrower: automate the typing, the resizing and the record-keeping, and keep a person on the submit button. That is what autofill and WebMCP agents do, and it is why the listings go live. ### Frequently asked questions **How much does a directory submission service cost?** Typically $29 for an automated submission to $99 or more for a manual one, per product. Packages with "premium" directories run to a few hundred dollars, and any fast-track fees the directories themselves charge are extra. **Do directory submission services help SEO?** A little. The value comes from the same twenty to thirty real directories you could submit to yourself; the rest of a 200-site list adds referring domains with no visitors. Submitting those twenty with your own accounts and tailored copy gets the same links and listings you can edit later. **How long does it take to submit a startup to directories yourself?** About ten minutes to finish a launch package from a scraped draft, then two to three minutes per directory with Chrome autofill. The well-rated list is an afternoon; the long free queues run on their own afterwards. **Can a submission service launch my product on Product Hunt?** It can create the post. A launch is the maker answering comments for a day, and Show HN and Indie Hackers are the same: the value is in showing up, which cannot be outsourced. --- ## How to get backlinks for a new website: a directory-first plan for the first 30 days URL: https://launchto.win/guides/backlinks-for-a-new-website Published: 2026-09-07. Updated: 2026-09-07. How to get the first backlinks to a brand-new startup site: which directories link within days, which give dofollow links or want a badge in return, what those links actually do for SEO, and a week-by-week plan. A new website has no backlinks, which means search engines have little reason to crawl it, no external evidence of what it is, and no reason to rank it for anything but its own name. The fastest honest way to change that is directories: startup directories, "alternative to" sites, launch boards and niche tool lists that will link to a new product within days of a submission. This guide is the 30-day plan we use on a fresh domain, what those links do and do not do, and which sites want something in return. ### What directory backlinks do for a new site - **They get you crawled.** A link from a page Google already visits is the quickest route to being indexed at all. New domains with no inbound links can sit unindexed for weeks. - **They establish what you are.** Thirty listings with the same name, the same URL and the same one-line description are how search engines and AI answer engines learn that your product exists and what it does. Consistency across those listings matters more than any single link. - **A few send real visitors.** AlternativeTo, SaaSHub, Product Hunt and, for AI tools, There's An AI For That have their own search traffic. A complete listing there keeps sending people for years. - **They rank for the searches you cannot.** Nobody types your name yet. They type "alternative to Notion". Directories rank for that phrase; your listing under it is how you get found. What they do not do: rank you for competitive terms, replace content, or turn a domain rating of zero into thirty by volume alone. Google has treated low-quality directory link schemes as spam for over a decade. The rule is the same as always: a couple of dozen real directories, done completely, beats three hundred thin listings. The longer answer, with the five kinds of directory link and how to judge one, is in directory backlinks: do they help SEO?. ### Dofollow, nofollow and badge-for-link Most launch sites mark outbound links nofollow on free tiers. That does not make them worthless: nofollow links still get you crawled, still carry the entity signals above, and still send clicks. It does mean you should not pay for a "dofollow upgrade" on a site with no visitors. A growing number of directories run a badge exchange instead. Twelve Tools, Turbo0 and Smol Launch list you free with a dofollow link if you embed their badge on your site. Fazier and Indie.Deals require the badge (or a payment) before they list you at all. AI directories like Dang.ai and Toolpilot do the same. Their high domain ratings come from thousands of footer badges, which is worth knowing before you treat that number as a quality signal. Decide a policy once. A badge in the footer of a weekend project costs you nothing. On a product site you are trying to make look serious, be selective: two or three badges from sites with real traffic, not fifteen. ### The 30-day plan #### Week 1: foundations and the long queues - Make the site linkable: a real title tag, a meta description, Open Graph tags and a square logo. Directories and their scrapers pull from these, and so does the package builder. - Build the launch package: one name, one tagline, descriptions at every length, logo, screenshots, pricing, "alternative to" products. The checklist has the limits. - Submit to the free directories with the longest queues on day one: Uneed (about three months), MicroLaunch (two to three), StartupBase and SoloPush (a couple of months). They go live while you do everything else. - Submit to AlternativeTo and SaaSHub completely. Fill the alternatives field with care; it is where their traffic comes from. #### Week 2: the fast launch boards - Sites that approve within days: TinyLaunch (under a week), Tiny Startups (under a month), Huzzler, Startup Fame, LaunchIgniter, PeerPush and Peerlist. - BetaList if the product is genuinely new, and an Indie Hackers product page. - Badge sites, if your policy allows them. #### Week 3: launch day and communities - Product Hunt and, for anything technical, Show HN on Hacker News the same morning. Both produce a permanent page that links to you and a day of referral traffic. The Product Hunt checklist covers the preparation. - The communities that allow a show-and-tell post: the relevant subreddits, dev.to, the Slack and Discord groups you already belong to. Posts, not listings; the list is in startup communities worth a launch. #### Week 4: niche lists and tidy-up - Niche directories where the audience matches: AI tool directories for AI products, Dev Hunt for developer tools, We Use Rails for Rails apps, GitHub topics and awesome-lists if you are open source. - Go back through the log. Reply to any directory that asked a question, add the listing URLs that went live, fix the listing that published with the wrong logo. After 30 days, the pattern is quarterly: revisit the log when a queue clears, update listings when pricing or screenshots change, and submit the next product through the same list. ### Keep every listing identical Same product name (not "Acme" on one site and "Acme App" on another), same URL (pick https and with or without www and use it everywhere), same tagline, same logo. Search engines reconcile entities across sources; inconsistent listings look like different products. This is the practical reason to submit from one package rather than from memory, and it is what the Chrome extension enforces without you thinking about it. ### How to tell it worked - **Search Console.** The Links report lists referring pages as Google discovers them; the Pages report shows when your site was indexed. Expect the first directory links to appear there within a week or two. - **Referral traffic.** AlternativeTo, SaaSHub and Product Hunt show up as referrers within days of a listing going live. Add a UTM parameter per directory to your package URL if you want the attribution to be exact. - **Brand searches.** Impressions for your product name in Search Console are the first sign the entity has registered. - **A backlink checker.** Any free checker will show the referring domains as they are crawled. Do not obsess over the domain rating; watch the count of real sites. ### What to skip - "500 directory submissions for $5". Generic web directories from 2009 with no visitors and a spam profile you do not want near a new domain. - Paying for dofollow on sites with no traffic. - Reciprocal link pages and private blog networks. - Submitting the same product to the same directory twice because you lost track. Keep the log. ### Frequently asked questions **Do startup directories still help SEO in 2026?** Yes, as a foundation rather than a shortcut. Directory links get a new domain crawled and indexed, establish what the product is through consistent listings, and a few of them send referral traffic for years. They do not rank you for competitive terms on their own. **Are nofollow directory links worthless?** No. Nofollow links still get your site crawled, still carry the consistent name and description that search and AI answer engines use to identify your product, and still send visitors. Just do not pay for a dofollow upgrade on a site with no traffic. **How many directory backlinks does a new website need?** The twenty to thirty well-rated directories, submitted completely, beat three hundred thin listings. After that, links come from content, communities and people writing about you. **Should I add a directory's badge to my site to get a dofollow link?** Your call. On a side project a footer badge costs nothing. On a product site you want to look serious, pick two or three badge sites with real traffic and skip the rest. --- ## SaaS product launch checklist: the 30 days before and after launch URL: https://launchto.win/guides/saas-launch-checklist Published: 2026-09-07. Updated: 2026-09-07. A dated checklist for launching a SaaS product: what to have ready a month out, the week before, on launch day and in the month after, with directory queues and community posts sequenced so nothing waits. A SaaS launch is not a day. It is about sixty days: thirty before, when you make the product launchable and start the queues that take weeks to clear, and thirty after, when the listings go live and the first users tell you what is broken. Most launch checklists are eighty items with no dates. This one is sequenced, because the order is what saves you: directory queues run for months, Product Hunt wants you present for a day, and the week after launch is when you should be replying to users rather than filling forms. ### 30 days out: make the product launchable - **One sentence.** Who it is for, what it does, and the two or three products it replaces. Every directory form, every community post and your own homepage start from this sentence. If you cannot write it, you are not ready to launch; you are ready to talk to more users. - **A pricing page.** Even a simple one. Directories ask for your pricing model (free, freemium, trial, paid) and lowest price, and buyers filter on it. Decide free tier versus trial now. - **Signup to value in five minutes.** Watch one stranger sign up. If they need you in the room to get to the first useful moment, fix that before anything else on this list. - **Analytics with source tracking.** You are about to get traffic from twenty places. Make sure you can tell them apart: UTM parameters on the URL you submit, and a signup event that records the source. - **The boring pages.** A support email someone reads, privacy and terms pages, an about page with a real name. Product Hunt and several directories check for them; users check for them more. - **Site metadata.** Title tag, meta description, Open Graph image, square favicon and logo. Directories scrape these to prefill their forms, and so does the package builder. Get them right once and every listing starts correct. ### 14 days out: build the launch package Everything a directory will ask for, prepared once, so submission is copy and paste. Name (under 40 characters), tagline (under 60), short description (about 160), long description (600 to 1,000), a 512 by 512 logo under 200 KB, three to five screenshots under 400 KB each, pricing, categories, keywords, alternatives, links and a support email. The launch package checklist has every limit we have hit. Paste your URL into Launch to Win and most of it is drafted for you. Two things people forget at this stage: a demo video or GIF (optional almost everywhere, but it lifts conversion on the sites that show it), and the "alternative to" list, which is where AlternativeTo and SaaSHub traffic comes from. ### 7 days out: start the queues and schedule the day - **Submit to the long free queues now.**Uneed, MicroLaunch, StartupBase and SoloPush take one to three months to publish a free listing. Submitting a week before launch means they go live in the weeks after, which is exactly when you want a second wave. - **Submit the evergreen directories.**AlternativeTo and SaaSHub have no launch-day dynamics. A complete listing now is a complete listing on launch day. - **Schedule Product Hunt.** A Tuesday, Wednesday or Thursday, going live at 12:01 am Pacific. Draft the maker comment. Line up five to ten people who will genuinely try the product and say something specific. Do not ask for upvotes; ask for feedback. The Product Hunt checklist has the form fields and timings. - **Draft the Show HN.** Title (what it is, plainly), a first comment explaining why you built it and what is technically interesting. Hacker News rewards honesty and punishes marketing copy. - **Write the launch post** on your own blog or changelog. It is the URL you will link from everywhere, and it is the page that ranks for your name next month. - **Warn your list.** Anyone on a waitlist or in a private beta gets a "launching next Tuesday" email. They are your first comments. ### Launch day 1. Product Hunt goes live. Post the maker comment immediately. 2. Show HN mid-morning US time, when the front page turns over. 3. Post in the two or three communities whose rules allow a launch post, and only those. Read the rules again. The startup communities guide lists the ones that welcome it. 4. Your own channels: X, LinkedIn, the launch post, the email to your list. 5. Reply to every comment, everywhere, for twelve hours. Watch signups and error logs. Fix small things live; people notice and say so. Do not submit to thirty directories today. The value of launch day is that you are present in the comments. The directories are next week's job. ### The week after: work the directory list - **The fast launch boards.**TinyLaunch, Tiny Startups, Huzzler, Startup Fame, LaunchIgniter, PeerPush, Peerlist, BetaList if the product still counts as new, and an Indie Hackers product page. With autofill each one is two to three minutes; the whole well-rated list is an afternoon. - **Niche directories** where the audience matches: AI tool directories, developer tool lists, framework-specific showcases. - **Email every launch-day signup personally.** One question: what did you try to do, and did it work? The replies are your roadmap for the next month. - **Log everything.** Directory, date, status, listing URL. The dashboard does this per package; a spreadsheet works for one product. ### 30 days after: review and set the next one - Which sources produced signups that stayed? The UTMs tell you. Double down on the two that worked; the rest were still worth the listing. - Update every listing with what changed: new screenshots, new pricing, the feature you shipped because of launch feedback. Listings with a login are easy to edit, which is one reason to submit with your own accounts rather than a submission service. - Check the long queues. Uneed and MicroLaunch listings tend to go live around now. Reply to any directory that asked a question. - Write the "what we learned" post. It is honest, it is content, and it links to the product. - Put the next launch on the calendar. Most launch boards allow a relaunch for a major version, and Product Hunt allows one after a substantial update. A launch is a repeatable event, not a wedding. ### The checklist, compact | When | Do | | --- | --- | | 30 days out | One-sentence positioning, pricing page, five-minute onboarding, analytics with sources, support and legal pages, site metadata | | 14 days out | Launch package: copy at every length, logo, screenshots, pricing, alternatives, links | | 7 days out | Long-queue directories, AlternativeTo and SaaSHub, schedule Product Hunt, draft Show HN, write launch post, email the list | | Launch day | Product Hunt, Show HN, permitted communities, own channels, reply to everything for twelve hours | | Week after | Fast launch boards, niche directories, personal email to each signup, keep the log | | 30 days after | Review sources, update listings, check queues, write the retrospective, schedule the next launch | ### If this is not your only product Everything above is per product except the accounts and the knowledge. The second launch is faster because the package is the unit of work: build a new one, run the same sequence. The multi-product playbook covers batching several launches without redoing the work. ### Frequently asked questions **How long before launch should I start preparing?** Thirty days is comfortable. The launch package takes an afternoon, but the free directory queues you want live around launch take one to three months, so submit to those at least a week before. **What is the best day to launch a SaaS product?** Tuesday, Wednesday or Thursday for Product Hunt and Hacker News, where the audience is at work. Directories and evergreen listings do not care what day you submit. **How much does it cost to launch a SaaS?** It can be free. Product Hunt, Hacker News and most launch boards have working free tiers. A typical launch spends $0 to $150 on one or two paid boosts where the audience clearly matches, such as an AI directory listing. **Should I launch before the product is finished?** Launch when a stranger can sign up and get value in five minutes without you in the room. If you are earlier than that, BetaList and a waitlist are the right places; a launch board is not. --- ## How to get your first users: 100 of them, without an audience URL: https://launchto.win/guides/first-100-users Published: 2026-09-07. Updated: 2026-09-07. The channels that produce a first hundred users when nobody follows you yet: evergreen directories, Show HN, launch boards, communities and direct outreach, ranked by effort and return, with a four-week plan. Getting your first 100 users without an audience comes down to putting the product where people already look for products: the directories and "alternative to" sites they search, the launch boards they browse, and the few communities that allow a show-and-tell. Then talking to every single person who shows up. Nothing here needs followers, a budget or a marketing hire. It needs a package of copy and screenshots, one afternoon of submissions, and the willingness to email a hundred strangers one at a time. ### The math first Visitors from a directory or a launch post sign up at somewhere between two and five percent if the landing page is clear and signup is easy. A hundred users therefore means two to five thousand visits. No single free channel delivers that reliably in a week, but half a dozen of them together do it in a month, and most of them keep delivering afterwards. That is the plan: many small, permanent sources rather than one big day. ### The channels, ranked by return on an afternoon 1. **Evergreen directories.**AlternativeTo, SaaSHub and, for AI products, There's An AI For That. People search these for "alternative to X" and "tool that does Y" long before they know your name. One complete listing each, with the alternatives field filled in carefully, sends a trickle of high-intent visitors for years. Highest return on the list, and nobody does it well. 2. **Show HN.** One post on Hacker News. If it lands, it is the best day of your year: a thousand signups before lunch is not unusual for a technical product with an honest title. If it does not, you lost twenty minutes. Rules: something technical or genuinely new, a plain title, a first comment about why you built it, and answer everything. 3. **Product Hunt.** A few hundred visits on the day for a well-prepared launch, and a permanent page that ranks for your name. Worth doing, not worth a month of preparation. The checklist is enough. 4. **Launch boards.**Uneed, Peerlist, TinyLaunch, Tiny Startups, Huzzler, MicroLaunch and the rest of the well-rated list. Tens of visits each, not hundreds, but they add up, they compound, and each one is another page that ranks. Two to three minutes per site with autofill. 5. **Communities.** The subreddits with a weekly show-off thread, dev.to, Indie Hackers, the Slack and Discord groups you are already in. A post that explains the problem and what you learned, not a listing. Read the rules; one deleted post is a warning, two is a ban. The communities worth it are in startup communities worth a launch. 6. **Twenty people, by hand.** Find twenty people who visibly have the problem: they asked about it on a forum, they complained on X, they wrote a blog post about the workaround. Send each a short, specific message with a login. Not "would you use this?" but "I built this for exactly that, here is an account". Five will try it. Those five teach you more than the other ninety-five. 7. **Building in public.** Works, over months, not weeks. Start it, do not wait for it. What to skip until you have a hundred users: paid ads (you do not yet know which sentence converts), mass cold DMs, buying followers, and a second product. ### A four-week plan #### Week 1: package and the evergreen listings Build the launch package: the checklist is everything a directory will ask for, and pasting your URL drafts most of it. Submit to AlternativeTo and SaaSHub completely. Submit to the long free queues (Uneed, MicroLaunch, StartupBase, SoloPush) so they run in the background. Write to the first twenty people. #### Week 2: launch boards and communities Work through the fast-approval launch boards, one afternoon. Create the Indie Hackers product page. Post in the two or three communities that allow it. Reply to everyone who signed up in week one. #### Week 3: the launch day Product Hunt and Show HN, same morning. Be present all day. The SaaS launch checklist has the hour-by-hour. #### Week 4: follow up and fix Email every signup personally. Fix the single most common point where people got stuck. Update your listings with what changed. Check which sources produced users who came back; do more of those. ### Talk to all hundred This is the part that separates products that reach a hundred users from products that reach a hundred signups. One personal email per signup, within a day, with one question: what were you trying to do, and did it work? Half will not reply. The half that do will tell you the onboarding step that loses people, the feature they assumed existed, and the sentence they would use to describe the product to a colleague. Put that sentence on the homepage and in every listing. ### Measure by source Put a UTM parameter on the URL you submit to each directory, and record the source at signup. In a month you will know that AlternativeTo sent twelve users who stayed and a launch board sent forty who bounced. The submission log in Launch to Win keeps the directory, date and listing URL per package; the UTM closes the loop. ### A note on Reddit "How to promote a SaaS on Reddit" is a popular search and mostly a trap. The subreddits that convert are the ones about the problem, not about startups, and they ban link-dropping on sight. Be a member first, answer questions for a few weeks, and when someone describes your exact problem, reply with the solution and mention you built a tool for it. That single reply, in the right thread, outperforms any launch post. ### Frequently asked questions **How long does it take to get the first 100 users?** Four to eight weeks for a product people actually want, using directories, a Show HN, a Product Hunt launch, a few community posts and direct outreach. Faster if the Show HN lands; slower if the landing page does not explain the product in one sentence. **Do I need to launch on Product Hunt to get users?** No. Product Hunt is one day of traffic and a permanent page. The evergreen directories and a Show HN post usually produce more users over a month. Do it, but do not build the launch around it. **What is the best free way to promote a SaaS?** Complete listings on AlternativeTo and SaaSHub, a Show HN post, the launch boards with free tiers, and helpful replies in the communities where your users already ask about the problem. **How do I promote a SaaS on Reddit without getting banned?** Join the subreddits about the problem rather than about startups, contribute for a few weeks first, and only mention your tool when someone describes the exact problem it solves. Launch posts belong only in the threads that explicitly allow them. --- ## AI tool directories: where to submit your AI tool and what each one costs URL: https://launchto.win/guides/submit-your-ai-tool Published: 2026-09-07. Updated: 2026-09-07. The AI tool directories that still send traffic, which are free and which want a badge or a fee, what their forms ask for that other directories do not, and how to write a listing that shows up in task-based searches. If you built an AI tool, there are two directory circuits. The first is the general startup directories everyone uses: Product Hunt, AlternativeTo, the launch boards. The second is a set of directories built only for AI tools, where visitors search by the task they want done rather than by product name. Most guides list a hundred and fifty of them. About ten are worth a listing, and this guide is those ten: what they cost, what their forms ask for that other directories do not, and how to write a listing that shows up when someone types "AI tool to" into a search box. ### The AI directories worth a listing - **There's An AI For That**. The largest, with a newsletter of around 2.5 million subscribers and task-based pages that rank for almost every "AI for X" search. Listing is paid only: a $49 one-time review fee, or $347 with a newsletter spot. AI products only. If you pay for one AI directory, this is the one. - **Toolify (https://www.toolify.ai)**. The second-largest. A free listing exists and is worth the long form. Category and pricing filters drive its traffic, so fill both completely. - **Futurepedia (https://www.futurepedia.io)**. Large and well organised by use case. Most placement has moved behind paid tiers; check the current submit page before you spend time on it, and pay only if your category has visible traffic. - **Dang.ai (https://dang.ai)** and **Toolpilot (https://www.toolpilot.ai)**. Free if you put their badge on your site, otherwise paid. Real listings, quick approval. Whether a badge is acceptable on your product is a policy decision; see the backlinks guide. - **OpenTools (https://opentools.ai)**, **aitools.inc (https://aitools.inc)**, **toolsfine (https://toolsfine.com)**. Smaller lists with short forms. Five minutes each, a listing that ranks for your task phrases, nothing more. Then the general directories with an AI audience, which is now all of them: Product Hunt (AI is its largest topic), Uneed, Peerlist, AlternativeTo (where "open source alternative to ChatGPT" lives), SaaSHub, and Show HN on Hacker News, which likes AI tools and dislikes AI wrappers, so lead with what is technically different. The full list is in the best directories. ### What AI directory forms ask for that others do not - **Task or use-case tags.** "Summarise PDFs", "remove video backgrounds", "write cold emails". Not features, tasks. Pick the three your users would type. - **Pricing model in detail.** Free, freemium, free trial, paid, credits. AI directories filter on this, and "freemium" and "free trial" are different filters. Say which, and give the lowest paid price. - **What it runs on.** Some ask for the model or whether it is open source, whether there is an API, and which platforms: web, Chrome extension, mobile, API, Discord bot. - **A one-line "what it does"** at 60 to 100 characters, separate from the tagline. Write it as input to output: "turns meeting recordings into action items". - **A demo.** More AI directories want a GIF or short video than general directories do. Ten seconds of the tool doing the task is enough. - **Launch date and alternatives**, same as everywhere else. All of this fits in a launch package: task tags go in keywords, the platform and API answers go in the long description, and the demo is a screenshot slot. The package checklist covers the rest. ### Write for task searches Nobody searches for your product name yet. They search "ai tool to transcribe interviews" or "ai for product descriptions". The directories rank for those phrases; your listing needs the phrase in it to be the result they show. Practically: - Put the task in the tagline. "Interview transcription with speaker labels" beats "The smartest way to capture conversations". - Make the first sentence of the long description the task, the input and the output. Everything else comes after. - Use the category's own words. If the directory calls it "copywriting", do not call it "content generation". - Say the same thing on your homepage. AI answer engines cite directory pages and product pages that agree with each other; a listing that describes a different product from your own site gets neither cited. ### Free or pay Pay where the visitors are already shopping for AI tools and the fee is a one-off: There's An AI For That qualifies. Skip "featured" upgrades on directories whose category pages show no traffic. Treat badge-for-listing sites as a policy: fine on a side project, be selective on a flagship. Everything else on this page has a usable free tier. ### The order 1. Build the package with task tags, pricing model and platforms filled in. Paste your URL to draft it. 2. Toolify and There's An AI For That first. They have the traffic. 3. The general well-rated directories, with autofill, one afternoon. 4. The small AI lists and badge sites, if your policy allows. 5. Show HN, with the technical angle up front. 6. When the model, pricing or platform changes, update the listings. AI directories go stale faster than any other kind, and a listing that says "GPT-3.5" in 2026 costs you the click. ### Shipping several AI tools AI tools are the products people ship weekly now, which is precisely why most of them are never listed anywhere. One package per tool, the same six steps, and the multi-product playbook for batching them. ### Frequently asked questions **Where can I submit my AI tool for free?** Toolify has a free listing. Dang.ai and Toolpilot list you free if you add their badge. OpenTools, aitools.inc and toolsfine have short free forms. The general free startup directories all accept AI tools too. **How much does it cost to list on There's An AI For That?** A $49 one-time review fee for a listing, or $347 for a listing with a newsletter spot. It is paid only and accepts AI products only. **Are AI tool directories worth it?** The top two or three send real visitors who are already shopping for AI tools. The long tail adds listings that rank for your task phrases. Both are worth an afternoon; neither replaces the general startup directories. **Should I also list an AI tool on general startup directories?** Yes. Product Hunt, Uneed, Peerlist, AlternativeTo and SaaSHub all have large AI audiences, and AlternativeTo is where searches like "open source alternative to ChatGPT" land. --- ## Directory backlinks: do they help SEO, and which startup directories are worth a link URL: https://launchto.win/guides/directory-backlinks Published: 2026-09-09. Updated: 2026-09-09. What a directory backlink does for a new site and what it cannot do, the five kinds of directory link, dofollow versus nofollow versus badge-for-link, how to judge a directory, and how many you need before the returns stop. A directory backlink is a link to your site from a page that lists products: a startup directory, a launch board, an "alternative to" site, a review platform or a niche tool list. They are the first links most new products ever get, they are the easiest links to get, and they are also the category of link Google has been penalising for fifteen years. Both things are true. The difference is which directories, and how many. ### Do directory backlinks help SEO? Yes, for what a new site actually needs, and no, for what people usually hope. - **They get a new domain crawled and indexed.** A link from a page Google already visits every day is the fastest route out of the "discovered, not indexed" limbo a fresh site sits in. This alone is worth the afternoon. - **They establish the entity.** Twenty or thirty listings with the same name, the same URL and the same one-line description are how search engines and AI answer engines learn what your product is. That consistency shows up in brand searches and in AI answers long before any ranking does. - **The good ones send traffic.** AlternativeTo, SaaSHub, Product Hunt and the leading AI directories have search traffic of their own. Your listing there ranks for "alternative to X" queries you will not rank for yourself for years. - **They do not rank you for competitive terms.** A directory link is a weak link. Thirty of them will not move a page onto the first result for a phrase that established sites already own. Content and links from people writing about you do that. The rule that follows: a couple of dozen real directories, submitted completely, then stop. The "500 directory submissions for $5" model is the one Google's link spam policies describe, and it puts a spam profile next to a domain that has nothing else yet. ### The five kinds of directory link 1. **Evergreen comparison sites.**AlternativeTo and SaaSHub. Permanent listing, real search traffic, and a page that ranks for your competitors' names. The highest-value directory link there is, and the one most makers fill in carelessly. 2. **Launch boards.**Product Hunt, Uneed, Peerlist, TinyLaunch and the rest of the well-rated list. A day of attention plus a permanent page. Most mark links nofollow on the free tier. 3. **Badge-for-link sites.**Twelve Tools, Turbo0 and Smol Launch give a dofollow link if you embed their badge; Fazier and Indie.Deals require the badge or a payment to list you at all. Their domain ratings are high because thousands of sites carry the badge, which is the thing to remember before you treat that number as quality. 4. **Vertical and niche lists.**AI tool directories, Dev Hunt for developer tools, We Use Rails for Rails apps, awesome-lists and GitHub topics for open source, the marketplace of whatever platform you ship on. Smaller, but the audience is exactly right. 5. **Generic web directories.** The 2009-era "submit your URL" sites with categories for plumbers and pet food. No visitors, no relevance, and the link profile you do not want. Skip every one of them. ### Dofollow, nofollow and what to pay for Most launch sites mark outbound links nofollow on free listings. A nofollow directory link still gets you crawled, still carries the name and description that identify your product, and still sends clicks; what it does not do is pass ranking signal in the classic sense. That makes "dofollow upgrade" the least valuable thing a directory sells. Pay for placement where the site has real traffic in your niche, never for a link attribute on a site with none. Decide a badge policy once. On a side project a footer badge costs nothing and buys a few dofollow links. On a product you want to look serious, pick two or three badge sites with actual visitors and skip the rest. ### How to judge a directory link - **Traffic over domain rating.** Open the directory and look for signs of life: recent listings, comments, a newsletter that goes out. A DR of 70 built from badge exchanges sends fewer visitors than a DR 40 site with an audience. - **Does the listing rank?** Search the name of a product listed there last month. If the directory page appears, yours will too. - **Does the listing go live?** Some sites accept a submission and never publish it. We rate every directory after submitting a real product; the rating on each directory page says whether the listing actually appeared and how long it took. - **Relevance.** A link from an AI tool directory to an AI tool means something. A link from a general business directory to an AI tool means nothing. ### How many directory backlinks does a new site need? Twenty to thirty, done completely, is the plateau. Beyond that each listing adds a referring domain with no visitors and no new information about you. Complete matters more than count: a listing with a real description, screenshots, categories and the "alternative to" field filled in ranks and gets clicked; a one-line listing with no image does neither, on any directory. The complete version of every listing is the same twenty pieces of information. Prepare them once in a launch package and each submission is two or three minutes with the Chrome extension. The order to submit in, week by week, is in how to get backlinks for a new website. ### Seeing the links land Search Console's Links report lists referring pages as Google finds them; expect the first directory links within a week or two of a listing going live. Referral traffic from AlternativeTo, SaaSHub and Product Hunt shows up in analytics within days. A UTM parameter per directory on the URL you submit tells you which listings send people who stay, which is the number that decides where to spend the next afternoon. ### What to skip - Bulk submission packages that promise hundreds of directories. See what directory submission services actually buy. - Paid dofollow upgrades on sites without traffic. - Reciprocal link pages, link exchanges and private blog networks. - The same directory twice. Keep a log per product of where you submitted and what went live. ### Frequently asked questions **Do directory backlinks help SEO?** For a new site, yes: they get the domain crawled and indexed, they establish what the product is through consistent listings, and the best ones send referral traffic for years. They will not rank you for competitive terms on their own, and hundreds of low-quality directory links are what Google's spam policies describe. **Are nofollow directory backlinks worthless?** No. A nofollow link still gets your site crawled, still carries the name and description that identify your product to search and AI engines, and still sends visitors. It does not pass classic ranking signal, which is why paying for a dofollow upgrade on a site with no traffic is the worst deal a directory sells. **How many directory backlinks does a new website need?** Twenty to thirty, submitted completely with a description, screenshots, categories and the alternatives field. Beyond that each listing adds a referring domain with no visitors. Complete beats count on every directory. **Which startup directories give dofollow backlinks?** Mostly the badge-for-link sites: Twelve Tools, Turbo0 and Smol Launch give a dofollow link if you embed their badge, and Fazier and Indie.Deals require the badge or a payment to list you. Most launch boards mark free-tier links nofollow. Judge each one by its traffic, not by the link attribute. --- ## What is micro-SaaS? Definition, examples, and how a small product gets found URL: https://launchto.win/guides/what-is-micro-saas Published: 2026-09-09. Updated: 2026-09-09. What makes a SaaS product "micro", the examples people point to and what they have in common, where the ideas come from, the economics, and the distribution routine that gets a small product found without a budget or an audience. Micro-SaaS is a software subscription business small enough for one person, or a very small team, to build, run and support, usually aimed at a narrow niche and a specific job. No funding, no sales team, no plan to become a platform. The goal is a product that earns a good living for its maker, not a company that needs to grow to survive. ### What makes a SaaS "micro" - **One or two people.** The founder builds it, supports it and markets it. Contractors for design or a launch, at most. Headcount is the clearest line between micro-SaaS and a startup. - **A narrow problem.** Not "project management" but "invoicing for freelance translators". Not "analytics" but "privacy-friendly analytics for indie sites". The niche is what makes the product buildable and findable by a small team. - **Bootstrapped and profitable early.** No outside capital, so the product has to cover its costs within months. Monthly recurring revenue is the only number that matters. - **Often built on a platform.** A Shopify app, a Slack integration, a Chrome extension, a Notion template with a backend. The platform brings the audience; the micro-SaaS fills a gap in it. - **Deliberately small.** A few thousand to a few tens of thousands of dollars a month is success. Many makers run two or three side by side rather than growing one. It is not a hobby project and it is not a startup. A hobby project has no paying customers; a startup has investors and a growth plan. Micro-SaaS is the space in between, and the reason it exists at all is that building software got cheap enough for one person to do the whole thing. ### Micro-SaaS examples The products people point to when they explain the model share the traits above: a narrow job, a tiny team, and years of quiet profitability. - **Carrd**, a one-page site builder run by a solo founder. One clear job (a simple page, fast), a free tier that does the marketing, and a paid tier for custom domains and forms. - **Bannerbear**, an API for generating images and videos from templates, built and run by a founder with a very small team. A developer-facing niche, found through content and integrations rather than ads. - **Nomad List** and **Remote OK**, a pair of community and job-board products run by one person, famous for shipping in public and for a stack simple enough for one maker to maintain. - **Plausible Analytics**, privacy-first web analytics from a two-person start. It grew past micro-SaaS size by staying focused on one job and one audience, and it is the clearest example of "alternative to X" positioning working: the product is sold as the simple, privacy-friendly alternative to Google Analytics. - **Simple Analytics**, the same niche from a solo founder, which shows the pattern repeating: one narrow promise, a public roadmap, and a listing everywhere someone searches for an alternative. Notice what is missing: none of them needed a launch to become known. They were found, over years, on the pages people already search: comparison sites, "alternative to" queries, the platform's own marketplace, and a handful of communities. ### Where micro-SaaS ideas come from Lists of "50 micro-SaaS ideas" are mostly other people's leftovers. The ideas that work come from proximity to a problem: - **A job you have done by hand.** The spreadsheet you rebuilt at three employers, the script you keep rewriting, the report a client asks for every month. If you have done it manually, others are doing it manually too. - **A gap in a platform you already use.** Search the Shopify, Slack, Notion or Chrome Web Store marketplaces for the thing you wanted and did not find. Platforms are the largest source of narrow, paying niches. - **A big tool's most-hated feature.** Read the reviews of a market leader on G2, Capterra or AlternativeTo. Every "I only use it for X" and "I wish it just did Y" is a micro-SaaS. - **A community's recurring question.** The subreddit or Discord where the same "how do I..." comes up weekly is telling you what to build and where to announce it. Validate by asking for money early: a landing page, a waitlist, a pre-order for the first ten customers. Ten people paying beats a thousand saying they would. ### How a micro-SaaS gets found This is the part most makers underinvest in, because the product was the fun part. With no budget and no audience, distribution comes from being present wherever someone is already searching for what you do: 1. **The "alternative to" pages.** Complete listings on AlternativeTo and SaaSHub, with the alternatives field filled in carefully. A micro-SaaS is nearly always the small, simple or cheaper alternative to something big, and that is exactly the query these sites rank for. 2. **The startup directories.** The well-rated list is an afternoon's work once you have a launch package: permanent listings, the first backlinks, and a steady trickle of visitors. Free queues first, launch boards second, as laid out in how to submit your startup to directories. 3. **The platform marketplace.** If the product is a Shopify app, a Slack integration or an extension, the marketplace listing outranks every directory. Do it first and do it properly. 4. **One launch, not a campaign.** Product Hunt and, if the product is technical, Show HN. A day of attention and a permanent page. The SaaS launch checklist is enough preparation. 5. **Search content for the niche.** A handful of pages answering the exact questions your customers ask, written once. In a narrow niche, a few good pages rank. 6. **The first hundred users, by hand.** Email every signup. The plan is in how to get your first 100 users. Two things change once you run more than one micro-SaaS. Listings drift: pricing changes on the site and thirty directories still show the old number. And the second product rarely gets listed as widely as the first, because the form-filling was tedious the first time. Both are solved the same way: keep one package per product as the source of truth and resubmit from it. That is what Launch to Win for micro-SaaS founders is built around, and the multiple products playbook goes through the routine. ### The economics, briefly Costs are hosting, a payment processor, a few tools and the maker's time. Pricing is usually a low monthly fee, a higher annual one and, increasingly, a lifetime deal for early customers. Churn is the enemy: a narrow product that solves a recurring job keeps customers; one that solves a one-off job has to keep finding new ones. Most makers who publish their numbers describe the first year as reaching a few hundred dollars a month, then the slow compounding of listings, content and word of mouth doing the rest. ### Frequently asked questions **What is micro-SaaS?** A subscription software business small enough for one person or a very small team to build, run and support, aimed at a narrow niche, bootstrapped, and profitable early. The goal is a good living for the maker rather than a company that has to grow to survive. **What is the difference between micro-SaaS and SaaS?** Scale and intent. A SaaS company raises money, hires and pursues a large market. A micro-SaaS stays at one or two people, serves a narrow job, and measures success in monthly recurring revenue that covers a life, not in growth rate. **What are some micro-SaaS examples?** Carrd, a one-page site builder from a solo founder; Bannerbear, an image-generation API run by a tiny team; Nomad List and Remote OK, run by one person; and Plausible and Simple Analytics, privacy-friendly analytics sold as the simple alternative to Google Analytics. All of them found customers through comparison sites, marketplaces and communities rather than ads. **How do you market a micro-SaaS with no budget?** Be present where people already search: complete listings on AlternativeTo and SaaSHub, the well-rated startup directories, the platform marketplace if you ship on one, a single Product Hunt or Show HN launch, a few pages of search content for the niche, and a personal email to every early signup. --- # Directory lists ## Free startup directories to submit your product to URL: https://launchto.win/directories/free These are the directories that will list your product for $0. Some are free outright, some are freemium with a free tier that works (we say which). We submitted real products to each one, so the ratings reflect the actual queue, the actual form and whether the free tier is worth your time. Free listings are the backbone of any launch: they are permanent backlinks, they surface in long-tail search, and they cost nothing but the time it takes to fill the form. That time is exactly what a launch package removes — the same name, tagline, description and screenshots go to every one of these without retyping. Directories in this list: - Product Hunt (https://launchto.win/directories/product-hunt): Freemium, rated good. - Hacker News (https://launchto.win/directories/hacker-news): Free, rated good. - Startup Fame (https://launchto.win/directories/startup-fame): Freemium, rated good. - Twelve Tools (https://launchto.win/directories/twelve-tools): Freemium, rated good. - Indie Hackers (https://launchto.win/directories/indie-hackers): Freemium, rated good. - AlternativeTo (https://launchto.win/directories/alternativeto): Free, rated good. - SaaSHub (https://launchto.win/directories/saashub): Freemium, rated good. - Turbo0 (https://launchto.win/directories/turbo0): Freemium, rated good. - Peerlist (https://launchto.win/directories/peerlist): Freemium, rated good. - BetaList (https://launchto.win/directories/betalist): Freemium, rated good. - Uneed (https://launchto.win/directories/uneed): Freemium, rated good. - LaunchIgniter (https://launchto.win/directories/launchigniter): Freemium, rated good. - PeerPush (https://launchto.win/directories/peerpush): Freemium, rated good. - Smol Launch (https://launchto.win/directories/smol-launch): Freemium, rated good. - StartupBase (https://launchto.win/directories/startupbase): Freemium, rated good. - Tiny Startups (https://launchto.win/directories/tiny-startups): Freemium, rated good. - Huzzler (https://launchto.win/directories/huzzler): Freemium, rated good. - MicroLaunch (https://launchto.win/directories/microlaunch): Freemium, rated good. - TinyLaunch (https://launchto.win/directories/tinylaunch): Freemium, rated good. - Idea Kiln (https://launchto.win/directories/idea-kiln): Freemium, rated good. - SoloPush (https://launchto.win/directories/solopush): Freemium, rated good. - Startup Listing (https://launchto.win/directories/startup-listing): Freemium, rated good. - findly.tools (https://launchto.win/directories/findly-tools): Freemium, rated okay. - FoundrList (https://launchto.win/directories/foundrlist): Freemium, rated okay. - TrustMRR (https://launchto.win/directories/trustmrr): Free, rated okay. - SaaSFame (https://launchto.win/directories/saasfame): Freemium, rated okay. - ShowMySites (https://launchto.win/directories/showmysites): Free, rated okay. - WhatLaunched.today (https://launchto.win/directories/whatlaunched-today): Free, rated okay. - Scroll Launch (https://launchto.win/directories/scroll-launch): Freemium, rated okay. - EarlyHunt (https://launchto.win/directories/earlyhunt): Freemium, rated okay. - Launchtory (https://launchto.win/directories/launchtory): Free, rated okay. - Alternative.me (https://launchto.win/directories/alternative-me): Free, rated poor. - Open-Launch (https://launchto.win/directories/open-launch): Freemium, rated poor. - Dev Hunt (https://launchto.win/directories/dev-hunt): Freemium, rated poor. - Indie.Deals (https://launchto.win/directories/indie-deals): Freemium, rated poor. - Startups Lab (https://launchto.win/directories/startups-lab): Freemium, rated poor. - Find Your SaaS (https://launchto.win/directories/find-your-saas): Freemium, rated poor. - ProductBurst (https://launchto.win/directories/productburst): Freemium, rated poor. - We Use Rails (https://launchto.win/directories/we-use-rails): Free, rated poor. - SideProjectors (https://launchto.win/directories/sideprojectors): Freemium, rated terrible. - Startup Stash (https://launchto.win/directories/startup-stash): Freemium, rated terrible. - Startup Buffer (https://launchto.win/directories/startup-buffer): Freemium, rated terrible. **Are these directories really free?** Yes. Directories marked Free have no paid option at all. Directories marked Freemium have a free tier — usually a longer queue or fewer features — and an optional paid boost. We only include freemium sites where the free tier actually gets you listed. **How long does a free listing take to go live?** Anywhere from a day to three months, depending on the site. Free queues are the main thing directories use to nudge you toward paying. Our per-directory reviews mention the queue length where we measured one. **How many free directories should I submit to?** All of the well-rated ones. Each listing is a small, permanent signal. With a launch package the marginal cost of one more submission is a couple of minutes, so there is little reason to stop at ten. --- ## Freemium startup directories: free listing, optional paid boost URL: https://launchto.win/directories/freemium Most launch sites today are freemium: you can list for free, but you wait, and a payment moves you to the front or onto the homepage. This list is every freemium directory we have tested, with our honest take on whether the free tier is usable and whether the paid boost is worth it. The trick with freemium sites is to submit early and let the free queue run while you launch elsewhere. If you are launching several products, submit all of them the same afternoon — a launch package makes that a copy-and-paste job rather than an evening of form filling. Directories in this list: - Product Hunt (https://launchto.win/directories/product-hunt): Freemium, rated good. - Startup Fame (https://launchto.win/directories/startup-fame): Freemium, rated good. - Twelve Tools (https://launchto.win/directories/twelve-tools): Freemium, rated good. - Indie Hackers (https://launchto.win/directories/indie-hackers): Freemium, rated good. - SaaSHub (https://launchto.win/directories/saashub): Freemium, rated good. - Turbo0 (https://launchto.win/directories/turbo0): Freemium, rated good. - Peerlist (https://launchto.win/directories/peerlist): Freemium, rated good. - BetaList (https://launchto.win/directories/betalist): Freemium, rated good. - Uneed (https://launchto.win/directories/uneed): Freemium, rated good. - LaunchIgniter (https://launchto.win/directories/launchigniter): Freemium, rated good. - PeerPush (https://launchto.win/directories/peerpush): Freemium, rated good. - Smol Launch (https://launchto.win/directories/smol-launch): Freemium, rated good. - StartupBase (https://launchto.win/directories/startupbase): Freemium, rated good. - Tiny Startups (https://launchto.win/directories/tiny-startups): Freemium, rated good. - Huzzler (https://launchto.win/directories/huzzler): Freemium, rated good. - MicroLaunch (https://launchto.win/directories/microlaunch): Freemium, rated good. - TinyLaunch (https://launchto.win/directories/tinylaunch): Freemium, rated good. - Idea Kiln (https://launchto.win/directories/idea-kiln): Freemium, rated good. - SoloPush (https://launchto.win/directories/solopush): Freemium, rated good. - Startup Listing (https://launchto.win/directories/startup-listing): Freemium, rated good. - findly.tools (https://launchto.win/directories/findly-tools): Freemium, rated okay. - FoundrList (https://launchto.win/directories/foundrlist): Freemium, rated okay. - SaaSFame (https://launchto.win/directories/saasfame): Freemium, rated okay. - Scroll Launch (https://launchto.win/directories/scroll-launch): Freemium, rated okay. - EarlyHunt (https://launchto.win/directories/earlyhunt): Freemium, rated okay. - Open-Launch (https://launchto.win/directories/open-launch): Freemium, rated poor. - Dev Hunt (https://launchto.win/directories/dev-hunt): Freemium, rated poor. - Indie.Deals (https://launchto.win/directories/indie-deals): Freemium, rated poor. - Startups Lab (https://launchto.win/directories/startups-lab): Freemium, rated poor. - Find Your SaaS (https://launchto.win/directories/find-your-saas): Freemium, rated poor. - ProductBurst (https://launchto.win/directories/productburst): Freemium, rated poor. - SideProjectors (https://launchto.win/directories/sideprojectors): Freemium, rated terrible. - Startup Stash (https://launchto.win/directories/startup-stash): Freemium, rated terrible. - Startup Buffer (https://launchto.win/directories/startup-buffer): Freemium, rated terrible. **Is it worth paying to skip the queue?** Rarely for a listing alone. Pay when the site has real traffic for your niche (Product Hunt, Uneed, Peerlist) or when timing matters for a launch. For everything else, the free queue delivers the same permanent listing a few weeks later. **What does a paid boost usually include?** Faster review, a featured slot on the homepage or newsletter, a do-follow link, or a badge. Prices range from about $10 to a few hundred dollars per listing. --- ## Paid startup directories and what you get for the money URL: https://launchto.win/directories/paid A few directories have no free tier at all. That is not automatically bad — a paid-only site can have less spam and better curation — but it means you should know what you are buying. These are the paid-only directories we have looked at, with our honest take. If you do decide to pay, pay once with a complete package: paid listings tend to expose more fields (long description, gallery, pricing, alternatives), and a complete listing is what you are paying for. Directories in this list: - There's An AI For That (https://launchto.win/directories/there-s-an-ai-for-that): Paid, rated good. - EU-Startups (https://launchto.win/directories/eu-startups): Paid, rated okay. - Fazier (https://launchto.win/directories/fazier): Paid, rated terrible. **Should I pay for directory listings at all?** Only where the audience matches your product and the fee is small relative to what one customer is worth. A $30 listing on a directory your buyers actually browse is cheap; a $300 listing on a generic launch site usually is not. **Do paid directories give better backlinks?** Sometimes they offer a do-follow link where free tiers are no-follow. For SEO that can matter, but prioritise directories with real traffic over link attributes. --- ## Best SaaS directories to submit your product to in 2026 URL: https://launchto.win/directories/best We have submitted real SaaS products to dozens of launch sites and directories. Most are forgettable. These are the ones we rate Good or Excellent — the sites where the submission process is sane, the listing actually goes live, and the traffic or backlink is worth having. Start here. If you only have an afternoon, submit to every directory on this page. If you have a launch package, it is an afternoon for all of your products, not just one. Directories in this list: - Product Hunt (https://launchto.win/directories/product-hunt): Freemium, rated good. - Hacker News (https://launchto.win/directories/hacker-news): Free, rated good. - Startup Fame (https://launchto.win/directories/startup-fame): Freemium, rated good. - Twelve Tools (https://launchto.win/directories/twelve-tools): Freemium, rated good. - Indie Hackers (https://launchto.win/directories/indie-hackers): Freemium, rated good. - AlternativeTo (https://launchto.win/directories/alternativeto): Free, rated good. - SaaSHub (https://launchto.win/directories/saashub): Freemium, rated good. - Turbo0 (https://launchto.win/directories/turbo0): Freemium, rated good. - Peerlist (https://launchto.win/directories/peerlist): Freemium, rated good. - There's An AI For That (https://launchto.win/directories/there-s-an-ai-for-that): Paid, rated good. - BetaList (https://launchto.win/directories/betalist): Freemium, rated good. - Uneed (https://launchto.win/directories/uneed): Freemium, rated good. - LaunchIgniter (https://launchto.win/directories/launchigniter): Freemium, rated good. - PeerPush (https://launchto.win/directories/peerpush): Freemium, rated good. - Smol Launch (https://launchto.win/directories/smol-launch): Freemium, rated good. - StartupBase (https://launchto.win/directories/startupbase): Freemium, rated good. - Tiny Startups (https://launchto.win/directories/tiny-startups): Freemium, rated good. - Huzzler (https://launchto.win/directories/huzzler): Freemium, rated good. - MicroLaunch (https://launchto.win/directories/microlaunch): Freemium, rated good. - TinyLaunch (https://launchto.win/directories/tinylaunch): Freemium, rated good. - Idea Kiln (https://launchto.win/directories/idea-kiln): Freemium, rated good. - SoloPush (https://launchto.win/directories/solopush): Freemium, rated good. - Startup Listing (https://launchto.win/directories/startup-listing): Freemium, rated good. **What is a SaaS directory?** A site that lists software products so buyers can compare them: launch boards like Product Hunt and Uneed, comparison sites like AlternativeTo and SaaSHub, and review sites like G2. A listing is a permanent page with your description, screenshots and a link, which is why the good ones send traffic for years. **How do you rate directories?** By submitting to them. We rate the signup flow, the submission form, image requirements, queue length, how pushy the upsell is, and whether the listing went live. Terrible to Excellent, with a one-paragraph review on each directory page. **Which directory should I submit to first?** Product Hunt for reach, Hacker News (Show HN) for developer audiences, AlternativeTo and SaaSHub for long-tail search, then the rest. Our launch guide walks through the order. **Do I need to submit to all of them?** No, but the cost of each extra submission is small once your package is ready, and directory traffic compounds: more listings means more places people find you. --- ## Product Hunt alternatives: where else to launch your product URL: https://launchto.win/directories/product-hunt-alternatives Product Hunt is one launch day. These sites are where your product keeps getting discovered afterwards. Every directory below is one we rate Good or Excellent, excluding Product Hunt itself — launch platforms with their own daily or weekly rankings, plus evergreen directories that drive search traffic for years. The smartest use of these sites is to treat them as a sequence, not a one-off: launch on Product Hunt, then work down this list over the following weeks with the same launch package so every listing is consistent. Directories in this list: - Hacker News (https://launchto.win/directories/hacker-news): Free, rated good. - Startup Fame (https://launchto.win/directories/startup-fame): Freemium, rated good. - Twelve Tools (https://launchto.win/directories/twelve-tools): Freemium, rated good. - Indie Hackers (https://launchto.win/directories/indie-hackers): Freemium, rated good. - AlternativeTo (https://launchto.win/directories/alternativeto): Free, rated good. - SaaSHub (https://launchto.win/directories/saashub): Freemium, rated good. - Turbo0 (https://launchto.win/directories/turbo0): Freemium, rated good. - Peerlist (https://launchto.win/directories/peerlist): Freemium, rated good. - There's An AI For That (https://launchto.win/directories/there-s-an-ai-for-that): Paid, rated good. - BetaList (https://launchto.win/directories/betalist): Freemium, rated good. - Uneed (https://launchto.win/directories/uneed): Freemium, rated good. - LaunchIgniter (https://launchto.win/directories/launchigniter): Freemium, rated good. - PeerPush (https://launchto.win/directories/peerpush): Freemium, rated good. - Smol Launch (https://launchto.win/directories/smol-launch): Freemium, rated good. - StartupBase (https://launchto.win/directories/startupbase): Freemium, rated good. - Tiny Startups (https://launchto.win/directories/tiny-startups): Freemium, rated good. - Huzzler (https://launchto.win/directories/huzzler): Freemium, rated good. - MicroLaunch (https://launchto.win/directories/microlaunch): Freemium, rated good. - TinyLaunch (https://launchto.win/directories/tinylaunch): Freemium, rated good. - Idea Kiln (https://launchto.win/directories/idea-kiln): Freemium, rated good. - SoloPush (https://launchto.win/directories/solopush): Freemium, rated good. - Startup Listing (https://launchto.win/directories/startup-listing): Freemium, rated good. **What is the best alternative to Product Hunt?** For launch-day style rankings: Uneed, Peerlist Launchpad, TinyLaunch and MicroLaunch. For developer tools: Hacker News (Show HN) and Dev Hunt. For evergreen search traffic: AlternativeTo and SaaSHub. **Can I launch on several of these at once?** Yes, and you should. Nothing stops you from listing the same product on every one. Most makers do not because of the repeated form filling — which is what a launch package is for. **Are Product Hunt alternatives free?** Most have a free tier with a queue and a paid option to launch sooner. See our free directories list for the ones that cost nothing. --- # For specific builders ## Directory submission tool for indie hackers shipping more than one product URL: https://launchto.win/for/indie-hackers The directory submission tool for indie hackers. You ship fast. The listing work should keep up. One launch package per product, then submit to 45+ directories with copy-ready fields, Chrome autofill, or your AI agent. ### The problem for indie hackers - **The fourth product is where it breaks** Submitting one product to twenty directories is a long evening. Doing it for four products is a lost week, so most of the portfolio never gets listed. - **Every form is slightly different** A 40-character pitch here, 60 there, a 260-character description on Product Hunt, 1000 on AlternativeTo. Logos at 0.2 MB. Screenshots under 400 KB. You end up rewriting on the spot. - **No record of what went where** Which products are on SaaSHub? Did the BetaList queue ever clear? Spreadsheets rot the week after launch. ### How Launch to Win fits - **A package per product** Paste a URL and we prefill name, tagline, descriptions, logo and screenshots. Fix the gaps once. Every length and size a directory can ask for lives in the package. - **Chrome autofill on any form** Open a directory's submit page, click once, the form fills from your package. Unmapped forms get mapped by AI and remembered for everyone. - **A submission log that outlives launch day** Every product, every directory, one dashboard: submitted, pending, live. Come back in three months and pick up where you left off. - **Your agent can do the rounds** On Maker and Shipaholic plans your package is exposed through WebMCP, so an in-browser AI agent can read it and submit for you while you build the next thing. ### FAQ **Do you submit on my behalf?** You stay in control: the extension fills the form, you review and press submit. Most directories require your own account and a human review anyway. **Is there a free plan?** Yes. Free covers one launch package with Chrome autofill and copy-ready fields for five directories. Maker ($19/month) covers five packages and every directory; Shipaholic ($49/month) is unlimited. **Which directories are included?** 45 and counting, each one tested with a real submission and rated honestly. See the full list at /directories. --- ## Launch and directory submissions for agencies managing client products URL: https://launchto.win/for/agencies Directory submissions for agencies, at client scale. Keep one clean launch package per client, submit to every relevant directory in an afternoon, and hand over a submission log instead of a spreadsheet. ### The problem for agencies and studios - **Launch work does not scale with headcount** A junior can spend two days per client on directory submissions. Ten clients a quarter is a full-time job that produces nothing billable beyond the listing. - **Inconsistent listings hurt the client** When three people submit the same product, the tagline drifts, the wrong logo goes up and the pricing is out of date on half the sites. - **Clients ask 'where are we listed?'** Without a system the honest answer is a search through email threads. ### How Launch to Win fits - **One package per client product** Unlimited packages on Shipaholic. Each package is the approved copy, approved assets and approved links, so whoever submits, the listing is the same. - **Minutes per directory, not hours** Copy-ready fields sized to each directory's limits, deep links to the exact submit page, and a Chrome extension that fills the form including image uploads. - **A submission log you can hand over** Every directory, status and date, per product, in one dashboard. Screenshot it for the client report or walk them through it. - **Press assets in every size** Logos and screenshots resized for the common directory requirements, downloadable in one go. ### FAQ **Can several people on my team use it?** One account per agency today, shared by whoever does the submitting. Separate team seats are not available yet; tell us if you need them. **Do you support white-label reporting?** Not yet. The submission dashboard is per package and is easy to screenshot for a client update. **Which plan fits an agency?** Shipaholic: unlimited packages, every directory, WebMCP, and semi-automated one-click submissions. --- ## Ship an app a week? Launch each one everywhere in an afternoon URL: https://launchto.win/for/vibe-coders Launch your vibe-coded app on every startup directory. AI coding tools made building cheap. Distribution is still manual. Turn each new app into a launch package and get it onto every startup directory without the form-filling grind. ### The problem for vibe coders - **You ship faster than you launch** Three apps built this month, zero listed anywhere, because the submission forms are the least fun part of the whole thing. - **Your agent writes the code but not the listing** Cursor or Claude Code can build the app. They cannot log into BetaList and paste your screenshots. Until now. - **Directories are where small apps get found** Nobody is searching for your app by name yet. They are searching AlternativeTo, SaaSHub and AI tool directories for what it does. ### How Launch to Win fits - **Paste the URL, get a draft package** We scrape the site, write description variants at every length and pull in the logo and screenshots. You edit, you do not start from blank. - **Let the agent finish the launch** WebMCP exposes your package as tools an in-browser AI agent can call: list packages, read one, create one. Point your agent at a directory and it fills the form from your data. - **Or click once in Chrome** The extension fills any directory form, uploads included. AI maps forms it has never seen. - **Repeat for the next app** Same flow, new package. Launch every experiment, keep the ones that get traction. ### FAQ **How long does it take to launch one app?** Roughly ten minutes to finish the package from a scraped draft, then two to three minutes per directory with autofill. **Which AI agents work with WebMCP?** Any agent that runs in a browser supporting the WebMCP proposal (document.modelContext): Chrome and Edge through the origin trial today. The WebMCP documentation has the current browser table. **Is it free to try?** Yes. The free plan covers one package and the Chrome extension. --- ## Submit your AI tool to every AI directory and launch site URL: https://launchto.win/for/ai-tools Submit your AI tool everywhere it should be listed. AI tool directories are where buyers compare options. Submit your AI tool to every relevant one from a single launch package, with descriptions and screenshots sized for each site. ### The problem for AI tool makers - **Hundreds of AI directories, all asking the same things** Name, one-liner, use case, pricing, screenshots, category. Fifty times. - **Long free queues** Free tiers on AI directories often sit for one to three months. Submitting early to all of them matters more than perfecting any one listing. - **Several tools, one brand** Many AI builders ship a family of small tools. Each one deserves its own listings. ### How Launch to Win fits - **Categories, keywords and alternatives built in** The package holds categories, keywords and an 'alternative to' field, which is exactly what comparison directories index on. - **Screenshots at the sizes directories want** Upload once; download resized press assets for the picky sites. - **Autofill the long forms** The Chrome extension fills text, selects and file uploads. AI maps unfamiliar forms on the spot. - **Honest directory reviews** We rate each directory after submitting to it, so you skip the ones that waste your time. ### FAQ **Which AI directories are in your list?** Our directory list covers general launch sites and AI-focused directories alike, each one tested. Browse the best-rated ones or the free ones. **Can I list more than one tool?** Yes. Maker covers five packages, Shipaholic is unlimited. **Do directories accept AI wrappers?** Most do, as long as the listing is honest and the product works. A clear tagline and real screenshots get past review far more often than hype. --- ## Directory submissions for micro-SaaS: list every product, keep every listing current URL: https://launchto.win/for/micro-saas Directory submissions for micro-SaaS, kept current. A micro-SaaS lives or dies on being found. Package each product once, list it on the directories that send real traffic, and keep pricing and copy consistent everywhere. ### The problem for micro-SaaS founders - **Directory traffic is a real channel for small SaaS** AlternativeTo, SaaSHub, and category directories rank for 'X alternative' and 'best Y tool' searches you will not rank for yourself for years. - **Pricing changes, listings do not** Change a plan and thirty directories still show the old price. Nobody goes back to update them. - **A portfolio of two or three products** Each needs its own listings, its own screenshots, its own alternatives. ### How Launch to Win fits - **Structured pricing in the package** Pricing model, amount, currency and period live in the package, so every submission says the same thing. - **Update the package, resubmit where it matters** The submission log shows where each product is listed. When something changes, you know exactly which listings to revisit. - **Chrome autofill and copy-ready fields** Fill the form in one click or copy field by field, sized to each directory's limits. - **WebMCP for your AI agent** Let an agent read your package and do the resubmissions. ### FAQ **Which directories matter most for SaaS?** AlternativeTo, SaaSHub, Product Hunt, then the well-rated launch sites. Our best SaaS directories list is ordered by our rating. **Can I track more than one product?** Yes, one package per product with its own submission history. **Is this only for new launches?** No. Existing products benefit most: they already have traction and screenshots, and are usually missing from half the directories. --- # Directories: reviews and how to submit Ratings: Terrible, Poor, Okay, Good, Excellent. Pricing: Free (no paid option), Freemium (free tier plus paid boost), Paid (no free tier). ## Product Hunt URL: https://launchto.win/directories/product-hunt Site: https://www.producthunt.com/ Submission form: https://www.producthunt.com/posts/new Pricing: Freemium. Rating: Good. Review: No introduction needed ## Hacker News URL: https://launchto.win/directories/hacker-news Site: https://news.ycombinator.com/show Submission form: https://news.ycombinator.com/submit Pricing: Free. Rating: Good. Review: This is a must submit site. Lots of eyeballs but also lots and lots of new products. Spend time figuring out your title; it pays off ## Startup Fame URL: https://launchto.win/directories/startup-fame Site: https://startupfa.me/ Submission form: https://startupfa.me/login Pricing: Freemium. Rating: Good. Review: This is great. The submission process is 🥇 which will do all (and great) work based on your website url. Would have been nice with a few more screenshots for your startup. ## Twelve Tools URL: https://launchto.win/directories/twelve-tools Site: https://twelve.tools/ Submission form: https://twelve.tools/submit Pricing: Freemium. Rating: Good. Review: Directory built on badge exchange: embed their badge and the listing is free with a dofollow link, otherwise you pay. Fast approval. Added on authority and reputation; we have not run a submission through it yet. ## Indie Hackers URL: https://launchto.win/directories/indie-hackers Site: https://www.indiehackers.com/ Pricing: Freemium. Rating: Good. Review: You need to submit to this. Only allow two products for free 🤦🏼‍♂️ but it's a nice design and great community. ## AlternativeTo URL: https://launchto.win/directories/alternativeto Site: https://alternativeto.net/ Submission form: https://alternativeto.net/manage-item/ Pricing: Free. Rating: Good. Review: A good site you NEED to be at - ensure good screnshots and icons too ## SaaSHub URL: https://launchto.win/directories/saashub Site: https://www.saashub.com/ Submission form: https://www.saashub.com/services/submit Pricing: Freemium. Rating: Good. Review: A great source you need to be on. Decent submit process. ## Turbo0 URL: https://launchto.win/directories/turbo0 Site: https://turbo0.com/ Submission form: https://turbo0.com/submit Pricing: Freemium. Rating: Good. Review: Same badge-for-link model as Twelve Tools, with real page views. Quick approval. Added on authority; not yet submitted by us. ## Peerlist URL: https://launchto.win/directories/peerlist Site: https://peerlist.io/theill/signup Submission form: https://peerlist.io/launchpad Pricing: Freemium. Rating: Good. Review: A great extensive site with great LinkedIn import capabilities. The submit process is nice. Just in general a really well-designed site. ## There's An AI For That URL: https://launchto.win/directories/there-s-an-ai-for-that Site: https://theresanaiforthat.com/ Submission form: https://theresanaiforthat.com/launch/ Pricing: Paid. Rating: Good. Review: The largest AI tool directory, with a newsletter of 2.5M subscribers. Listing is paid only: $49 one-time review fee, $347 with a newsletter spot. AI products only. Added on authority; not yet submitted by us. ## BetaList URL: https://launchto.win/directories/betalist Site: https://betalist.com/ Submission form: https://betalist.com/submissions/new Pricing: Freemium. Rating: Good. Review: Only useful for new projects. Existing projects you want to include on this list is likely not accepted. But as a new product release it's great. ## Uneed URL: https://launchto.win/directories/uneed Site: https://www.uneed.best/ Submission form: https://www.uneed.best/submit-a-tool Pricing: Freemium. Rating: Good. Review: A great PH alternative. Does a great job! The submission process is 😘. Queue time is currently three months which is a long time but acceptable. ## LaunchIgniter URL: https://launchto.win/directories/launchigniter Site: https://launchigniter.com/ Submission form: https://launchigniter.com/submit Pricing: Freemium. Rating: Good. Review: Weekly launch board: products sit on the homepage for seven days and the top three get a badge. Free tier works, premium for placement. Can prefill from your site or Product Hunt. Added on authority; not yet submitted by us. ## PeerPush URL: https://launchto.win/directories/peerpush Site: https://peerpush.com/ Submission form: https://peerpush.com/submit Pricing: Freemium. Rating: Good. Review: Cross-promotion launch network. Free listing joins a queue; $39 publishes instantly with a permanent link, more for promotion. No badge required. Added on authority; not yet submitted by us. ## Smol Launch URL: https://launchto.win/directories/smol-launch Site: https://smollaunch.com/ Submission form: https://smollaunch.com/submit Pricing: Freemium. Rating: Good. Review: Weekly launches every Monday. Free submissions are capped at 50 a week and need their badge; premium skips both. Permanent listing with a link. Added on authority; not yet submitted by us. ## StartupBase URL: https://launchto.win/directories/startupbase Site: https://startupbase.io/ Pricing: Freemium. Rating: Good. Review: Good site with good submission process. The free queue is a couple of months. ## Tiny Startups URL: https://launchto.win/directories/tiny-startups Site: https://www.tinystartups.com/ Submission form: https://www.tinystartups.com/submit Pricing: Freemium. Rating: Good. Review: Decent website with fine submission process. It's doing more upsale than GoDaddy but it is possible to do a free listing too, which is good. Queue time is less than a month. Unfortunately doesn't have a profile so if you submit multiple products or want to change details, it's a bit difficult to keep track. ## Huzzler URL: https://launchto.win/directories/huzzler Site: https://huzzler.so/ Submission form: https://huzzler.so/login Pricing: Freemium. Rating: Good. Review: A great site! Very easy submit process and nice ability to choose free or paid submission. Good job! ## MicroLaunch URL: https://launchto.win/directories/microlaunch Site: https://microlaunch.net/ Submission form: https://microlaunch.net/hq Pricing: Freemium. Rating: Good. Review: I like this one. It has a queue for 2-3 months for free submissions. The process is pretty straight-forward though some information needs to be repeated when you're submitting multiple products. ## TinyLaunch URL: https://launchto.win/directories/tinylaunch Site: https://www.tinylaun.ch/ Submission form: https://www.tinylaun.ch/dashboard/startups/new Pricing: Freemium. Rating: Good. Review: Like it. Simple and great submission process though they have a 0.2 MB limit on the logo. Pretty odd. One-page though no screenshots can be uploaded. That would have been nice. The upsale process is nicely handled. Free submissions are less than a week in the future. ## Idea Kiln URL: https://launchto.win/directories/idea-kiln Site: https://ideakiln.com/ Submission form: https://ideakiln.com/dashboard/submit-idea Pricing: Freemium. Rating: Good. Review: Easy signup and good mix of fields for your listing. You're able to select slots for launch and only with an acceptable bit of nudging towards premium. ## SoloPush URL: https://launchto.win/directories/solopush Site: https://solopush.com/ Pricing: Freemium. Rating: Good. Review: Decent design a easy submit process. Queue is a couple of months. ## Startup Listing URL: https://launchto.win/directories/startup-listing Site: https://startuplist.ing/ Submission form: https://startuplist.ing/products/new Pricing: Freemium. Rating: Good. Review: A new contender. A great design with a fine submission process. Would love ability to drag/drop icon/photos, though. Not pushing for buying premium listings, which is good. Queue time is undefined but probably fast because the site is very new. ## findly.tools URL: https://launchto.win/directories/findly-tools Site: https://findly.tools/ Submission form: https://findly.tools/submit Pricing: Freemium. Rating: Okay. Review: Clean tool directory. Free with their badge on your site, or $9 to skip the badge. Very new, so the high DR is badge-driven. Added on authority; not yet submitted by us. ## EU-Startups URL: https://launchto.win/directories/eu-startups Site: https://www.eu-startups.com/ Submission form: https://www.eu-startups.com/directory/ Pricing: Paid. Rating: Okay. Review: The European startup press site with a paid startup database. Only worth it for EU-based companies. The editorial side has real readers. Added on authority; not yet submitted by us. ## FoundrList URL: https://launchto.win/directories/foundrlist Site: https://www.foundrlist.com/ Submission form: https://www.foundrlist.com/submit Pricing: Freemium. Rating: Okay. Review: Startup directory with a free listing and a $49-a-week sponsored slot. Newer site, honest ranking pages. Added on authority; not yet submitted by us. ## TrustMRR URL: https://launchto.win/directories/trustmrr Site: https://trustmrr.com/ Submission form: https://trustmrr.com/ Pricing: Free. Rating: Okay. Review: Database of startups with verified revenue: you connect a read-only Stripe, LemonSqueezy or Polar key and get a public profile with a backlink. Free. Only for products that already earn. Added on authority; not yet submitted by us. ## SaaSFame URL: https://launchto.win/directories/saasfame Site: https://saasfame.com/ Submission form: https://saasfame.com/submit Pricing: Freemium. Rating: Okay. Review: Generic SaaS directory with a dofollow link and a featured tier. Account required. Added on authority; not yet submitted by us. ## ShowMySites URL: https://launchto.win/directories/showmysites Site: https://showmysites.com/ Submission form: https://www.showmysites.com/accounts/signup/ Pricing: Free. Rating: Okay. Review: Directory plus launch feed. One free submission gives a listing and a dofollow link; account required. Added on authority; not yet submitted by us. ## WhatLaunched.today URL: https://launchto.win/directories/whatlaunched-today Site: https://whatlaunched.today/ Submission form: https://whatlaunched.today/dashboard/submit Pricing: Free. Rating: Okay. Review: Daily launch list with a free listing and a backlink. Simple form behind a signup. Added on authority; not yet submitted by us. ## Scroll Launch URL: https://launchto.win/directories/scroll-launch Site: https://www.scrolllaunch.com/ Submission form: https://www.scrolllaunch.com/dashboard/products/new Pricing: Freemium. Rating: Okay. Review: Weekly leaderboard with an SEO-ready product page. Free tier gives a badge-gated backlink; premium makes it dofollow without the badge. Added on authority; not yet submitted by us. ## EarlyHunt URL: https://launchto.win/directories/earlyhunt Site: https://earlyhunt.com/ Submission form: https://earlyhunt.com/submit Pricing: Freemium. Rating: Okay. Review: Weekly launch competition aimed at AI products, live every Monday. Free with their badge (nofollow); $19 one-time for a dofollow link and promotion. Added on authority; not yet submitted by us. ## Launchtory URL: https://launchto.win/directories/launchtory Site: https://launchtory.com/ Submission form: https://launchtory.com/projects/new Pricing: Free. Rating: Okay. Review: Community directory of niche sites and projects. Free to submit, no badge required. Added on authority; not yet submitted by us. ## Alternative.me URL: https://launchto.win/directories/alternative-me Site: https://alternative.me/ Submission form: https://alternative.me/account/submissions?add=_new Pricing: Free. Rating: Poor. Review: Looks decent with an easy submit process. But having Sublime Text as featured product makes me think OOOOLD 😂 ## Open-Launch URL: https://launchto.win/directories/open-launch Site: https://open-launch.com/ Submission form: https://open-launch.com/projects/submit Pricing: Freemium. Rating: Poor. Review: Fine submission process with a queue time around three month. Pay to get in front of queue. ## Dev Hunt URL: https://launchto.win/directories/dev-hunt Site: https://devhunt.org/ Submission form: https://devhunt.org/account/tools/new Pricing: Freemium. Rating: Poor. Review: Only submitting developer tools. There is a ridiculous dropdown to choose the publishing period, where the free listing is set for one year in the future. But a fun twist in generating a video based off your description and screenshots. That works quite well. ## Indie.Deals URL: https://launchto.win/directories/indie-deals Site: https://indie.deals/ Submission form: https://indie.deals/submit Pricing: Freemium. Rating: Poor. Review: Requires a backlink to submit a product for free ## Startups Lab URL: https://launchto.win/directories/startups-lab Site: https://startupslab.site/ Submission form: https://startupslab.site/submit-product Pricing: Freemium. Rating: Poor. Review: Like it. Design is simple and submission process is ok. Doesn't give an estimated queue period. ## Find Your SaaS URL: https://launchto.win/directories/find-your-saas Site: https://www.findyoursaas.com/ Submission form: https://www.findyoursaas.com/onboard Pricing: Freemium. Rating: Poor. Review: Easy onboarding and submission process. Looks decent. ## ProductBurst URL: https://launchto.win/directories/productburst Site: https://productburst.com/ Pricing: Freemium. Rating: Poor. Review: Looks pretty vibe-coded but the submission process is fine. Also queue is not (probably because it's not popular) that long. ## We Use Rails URL: https://launchto.win/directories/we-use-rails Site: https://weuserails.com/ Submission form: https://weuserails.com/session/new Pricing: Free. Rating: Poor. Review: Only allow projects build using the Ruby on Rails framework. Simple design with an ok submission process. ## Fazier URL: https://launchto.win/directories/fazier Site: https://fazier.com/ Submission form: https://fazier.com/submit Pricing: Paid. Rating: Terrible. Review: Looks decent but needs a badge on your website to get featured 🤦🏼 - next! You can paid to avoid having to add a badge but c'mon! ## SideProjectors URL: https://launchto.win/directories/sideprojectors Site: https://www.sideprojectors.com/ Pricing: Freemium. Rating: Terrible. Review: Social signin doesn't work! ## Startup Stash URL: https://launchto.win/directories/startup-stash Site: https://startupstash.com/ Submission form: https://startupstash.com/add-listing/ Pricing: Freemium. Rating: Terrible. Review: Only for dev tools and you need to go through a typeform to submit your product. ## Startup Buffer URL: https://launchto.win/directories/startup-buffer Site: https://startupbuffer.com/ Submission form: https://startupbuffer.com/site/submit Pricing: Freemium. Rating: Terrible. Review: Looks like a baaad vibe-coded design. Some messed up cat is chasing your mouse-cursor 🤦🏼. Submission process is a one-pager which is fine. The queue is a couple of months. --- # Help and FAQ URL: https://launchto.win/help **What is a launch package?** One complete, reusable description of your product: name, tagline, descriptions in several lengths, screenshots, logo, categories, and links. You write it once and reuse it for every directory submission. **Do you submit on my behalf?** No. Most directories require your own account and a human review, so you stay in control of every submission. Launch to Win makes each one fast instead of automatic. **What does the Chrome extension do?** It lives in Chrome's sidebar and fills directory submission forms with your package, including logo and screenshot uploads. It is not on the Chrome Web Store yet and installs in developer mode. **What is WebMCP?** A browser proposal that lets a page register tools for in-browser AI agents. On Maker and Shipaholic plans your packages are exposed this way, so an agent can read them and fill directory forms for you. **Can I manage more than one product?** Yes. Each product gets its own launch package and its own submission history. Free covers one package, Maker five, Shipaholic unlimited. # Company About: https://launchto.win/about Contact: https://launchto.win/contact Privacy: https://launchto.win/privacy Terms: https://launchto.win/terms Sitemap: https://launchto.win/sitemap.xml